GECs
DD launches a series on innovations in science across the world
NEW DELHI: Doordarshan has commenced telecast of a new series, A Question of Science in which scientific curiosity and the chase for answers is the central theme.
This 26-part series on the most exciting cutting-edge research and innovations happening across India’s science labs and technology hubs is telecast every Wednesday on DD National at 09 am.
Each 22-24 minute episode introduces viewers to a team of researchers, working to solve a pressing problem of science. It traverses a wide range of fields: from genetics to particle physics, from wildlife conservation to radio-astronomy, from biomedical engineering to agricultural innovation – every aspect of India’s scientific landscape is explored.
The quest takes viewers across the length and breadth of India and beyond (including CERN at Geneva). In each story, viewers get to know about the researchers and understand the basic questions they are trying to answer.
Using simple scientific explanations, analogies and state-of-the-art 2D and 3D animation, it brings sciences alive and delves into how science is ‘done’ – the ups and downs and the challenges, triumphs and failures of scientific pursuit.
The subjects include Particle Physics: India’s contribution to the experiments at the Large Hadron Collider, the India-based Neutrino Observatory etc; Wildlife Conservation: Underwater acoustics in conservation of Gangetic River Dolphin, Technologies at LaCones, Conservation of Olive Ridley turtles etc; Medicine and Biomedical engineering: Stem Cell innovation in restoring corneal sight, Artificial heart pumps and heart valves, Sleep Research, Brain Bank etc; Agriculture: Improved strains of high-yield rice using DNA marker technology, Apomixis in seed production etc.; Astronomy & Space: Giant Meter wave Radio Telescope, Chandrayaan – Moon mission; Industrial innovation: Leather processing technologies etc; New-Age Energy: Wind Atlas & Wind Energy; and other subjects like Stratospheric Balloon Technology, DNA Fingerprinting, Insect Flight Mechanism etc.
GECs
ZEEL overhauls sales structure to chase growth across TV and digital platforms
New structure sharpens digital push as viewing habits fragment fast
MUMBAI: Zee Entertainment Enterprises Ltd. is reshuffling its sales playbook as it looks to keep pace with a fast-changing media landscape, where audiences are scattered, screens are multiplying and advertisers are following the data.
According to media reports, the rejig is anchored in the company’s push to build a more integrated, data-led monetisation engine, one that can straddle both traditional television and fast-growing digital platforms with equal ease.
At the heart of the move is a reworked sales architecture designed to deliver cross-platform solutions. With connected TV gaining ground and digital consumption surging, ZEEL is aligning its teams to move quicker, think broader and sell smarter.
The restructuring is being led by chief operating officer, advertisement revenue, Sandeep Mehrotra, at a time when the company says it is seeing tremendous growth. The idea is simple: match the right talent to the right opportunity in a market that is anything but static.
As part of the overhaul, several long-serving executives have been elevated to chief sales officer roles across regions and content clusters. Sanjoy Chatterjee will head the east market, while Gunjarav Nayak takes charge of the west along with high-margin verticals such as hmg, brand works, intellectual properties and digital sales. Rajnish Gupta will oversee bengaluru and chennai markets alongside the kannada and tamil clusters.
In other key moves, Divjyot Dhanda will lead hyderabad and kochi markets and manage zee tv, zee keralam and the telugu cluster. Roshan Vasu Kotian will supervise a diverse portfolio including Zee Marathi, &tv, Zee Punjabi, Zee Anmol, Big Magic and Zee Biskope.
The company is also strengthening its bench, appointing national sales heads across retail, regional clusters, digital and brand solutions. Ankur Kapila’s appointment to lead digital sales signals a sharper push into a segment that continues to outpace traditional formats.
Behind the scenes, dedicated strategy and operations roles have been carved out for both linear and digital businesses. Nitin Shetty, Rajkiran Shrivastav and Priya Nambiar will take on key responsibilities to ensure the new structure runs with precision.
The broader aim is clear. ZEEL wants a bigger slice of advertising budgets that are steadily drifting towards digital and connected TV ecosystems. By integrating its offerings, the company hopes to deepen client relationships while unlocking new revenue streams.
The new structure takes effect immediately, with Mehrotra continuing to report to chief executive officer Punit Goenka and steer the company’s advertising revenue strategy. Senior executive Laxmi Shetty will support the transition, with her revised role expected to be announced soon.
In a market where content is everywhere but attention is scarce, ZEEL’s latest move is less about rearranging the org chart and more about staying in the game.
