I&B Ministry
Da Vinci Learning, Swadesh News get I&B clearance; total channels touch 832
NEW DELHI: During April and May this year, two new channels received permission to launch from the Information and Broadcasting Ministry.
The first is Da Vinci Learning – a non-news channel owned by Da Vinci Media India Pvt. Ltd, which has got downlinking permission in English and in selected cases dubbed in local languages such as Hindi, Tamil, Telugu, and Bengali. As was reported earlier by Indiantelevision.com, Raghav Bahl’s The Quint and Da Vinci Media are jointly launching the edutainment channel.
The second channel is Swadesh News owned by Sri Sai Media Pvt Ltd, which has received uplinking permission in Hindi, English and all Indian scheduled language.
With this, a total of six new channels have received permission in the first five months of 2015, taking the total number of television channels in the country to 832.
The other four channels that received permission earlier this year were all non-news channels, which received uplinking permission.
Thus, Da Vinci Learning is the only channel to get downlinking permission in 2015 until the end of May.
By the end of December 2014, the number of permitted satellite television channels in the country was 826.
Statistics show that 698 channels (including 382 news channels) are permitted to uplink and downlink from within the country, and 41 (including eight news channels) are uplinked from India for beaming overseas and not in the country. There is no change in channels uplinked from overseas and downlinked into India with the number remaining static at 93 (including 16 news channels).
I&B Ministry
Digital radio, D2M tech set to reshape broadcasting and public messaging
Govt pushes next-gen delivery while TRAI tightens grip on spam ecosystem
NEW DELHI: India’s broadcasting and telecom landscape is undergoing a quiet but significant upgrade, with digital radio and Direct-to-Mobile (D2M) technologies emerging as powerful tools for mass communication, while regulators step up efforts to tackle spam calls.
According to the Ministry of Information and Broadcasting, digital radio and D2M are poised to transform how content reaches audiences by making more efficient use of spectrum. In simple terms, multiple channels can now be delivered over a single frequency, opening the door to a wider range of free-to-air content.
D2M technology takes this a step further by enabling video, audio and data to be broadcast directly to mobile handsets without relying on SIM cards or mobile data. The result is a resilient and cost-effective data pipe that can deliver everything from entertainment and education to critical emergency alerts, even in low-connectivity scenarios.
At the same time, the Telecom Regulatory Authority of India is tightening its grip on unsolicited commercial communication, better known as spam calls. The regulator has deployed a distributed ledger technology platform to bring transparency and accountability into the system.
Through this blockchain-based setup, consumers can register their preferences on receiving promotional messages, while businesses and telemarketers must also sign up and operate within defined rules. The platform also includes a complaint mechanism that allows users to report spam, with complaints shared across telecom operators for coordinated action.
The government’s broader push is being supported by infrastructure upgrades under the Broadcasting Infrastructure and Network Development scheme. Implemented through Prasar Bharati, the initiative focuses on modernising networks such as Akashvani and Doordarshan, including digitisation and adoption of next-generation broadcast equipment.
In a written reply in the Lok Sabha, Ministry of Information and Broadcasting minister of state for information and broadcasting L. Murugan said these steps are part of a larger effort to promote emerging technologies and strengthen the country’s broadcasting backbone. The response came to a query raised by member of Parliament Rao Rajendra Singh.
Together, these developments point to a dual-track strategy: expanding access to reliable, low-cost content while cleaning up the communication ecosystem. As digital pipes get smarter and spam filters sharper, India’s airwaves may soon feel a lot less noisy and far more useful.
