iWorld
Cricbuzz targets 75 million users with new World Cup section
MUMBAI: Cricbuzz, a division of Times Internet, is launching a new World Cup section across web and mobile, to capitalise on the major cricket wave with the World Cup and IPL over the next four months.
Cricbuzz is a mobile app for cricket news and scores in India. During IPL 2014, Cricbuzz was used by over 50 million people, with more than 80 per cent of users on their mobile devices. In January, Cricbuzz users spent over 2.5 billion minutes on the Cricbuzz app (just under 5000 years), generating 2.6 billion page views.
The new World Cup release features a number of major new features, including:
– ‘Timelines’: go through well-crafted timelines of each tournament since 1975, to relive epic moments.
– ‘Records’: the most interesting cricket stats and figures, with a log of past WC matches
– ‘Captains and Kits’: a collection of caricatures of team captains for the last 30 years
– ‘Your Team’: sections dedicated to each team, with history, stats, and easy access
– ‘The Venue’: information on the cities & venues of matches
Cricbuzz will feature editorial content and the scores and alerts. With live reporting straight from the tournament, Cricbuzz will make sure users have the insights at their fingertips.
Last week, the Cricbuzz app crossed 10 million downloads, making it the first sports app in India to do so, and 4x the size of its nearest competition. Cricbuzz is now in the top 5 sports apps globally, behind ESPNScoreCenter and the official apps of FIFA and the NFL.
eNews
KPMG fines partner for using AI in internal AI exam
Partner fined A$10,000 after uploading training material to AI tool
AUSTRALIA: According to an Australian Financial Review report, a partner at KPMG Australia has been fined A$10,000 ($7,000) for using artificial intelligence tools to cheat on an internal training exam focused on AI itself, underscoring the growing challenges professional services firms face as staff adopt the technology.
The unnamed partner was required to retake the assessment after uploading training material into an AI platform to generate answers. KPMG said more than two dozen employees had been caught misusing AI in internal exams during the current financial year.
KPMG Australia chief executive Andrew Yates, said the firm was struggling to keep pace with the rapid uptake of AI. “Given the everyday use of these tools, some people breach our policy. We take it seriously when they do,” he said, adding that the firm was reviewing safeguards under its self-reporting regime.
The incident adds to broader concerns across the accounting profession. The Association of Chartered Certified Accountants last year scrapped remote examinations, citing the growing sophistication of cheating systems. All four Big Four firms have faced penalties linked to cheating scandals across multiple jurisdictions in recent years.
KPMG said it has adopted measures to detect AI misuse and will disclose the number of breaches in its annual results.
The case surfaced during a Senate inquiry into industry governance, where Greens senator Barbara Pocock criticised the lack of tougher consequences. Australia’s corporate regulator, the Australian Securities and Investments Commission, said it would not intervene unless disciplinary proceedings were initiated by the profession’s trade bodies.
