iWorld
Cosmos-Maya acquires all comic characters from Lotpot Comics
Mumbai: Indian animation major Cosmos-Maya has acquired more IPs from the library of Lotpot Group, the owner of Lotpot Comics and Mayapuri magazine, the oldest and one of the largest circulated Hindi film weekly magazines of India. The magazine saw its initial foray into the kids’ TV space with Cosmos-Maya launching its 3D production of Motu Patlu on Nickelodeon, which has been airing on Indian television for nearly a decade.
Cosmos-Maya will bring these IPs to life in 3D/2D formats, just the way the company did with the iconic comic brand Motu Patlu, which has become the greatest pop culture phenomenon in Indian animation, the studio said in a statement.
With more characters from Lotpot comics’ library coming under their banner, Cosmos-Maya will consolidate their name on the path to progressive diversification within the content universe, it added.
“The deal with Lotpot comics will be an organic extension of our mantra ‘novelty with familiarity’ – recognizing cultural nuances and media properties that our audiences have grown to love and associate with and giving them our own unique spin,” said Cosmos-Maya CEO Anish Mehta. “As we move forward on our journey of innovation, introspecting into cultural legacy gives us a certain grounding to which we add our contemporary flair. With this acquisition, Cosmos-Maya will add some of Lotpot’s most popular and classic cartoon characters to their shining family of animated IPs. Lotpot comics have crafted brilliant characters with their fingers on the pulse of Indian cultural elements and the trends they have followed across the decades. We plan to create some wonderful stories for both the domestic TV and OTT space, with massive recognition value that will open up opportunities across the licensing and merchandising ecosystem.”
Lotpot comics publisher P. K. Bajaj added, “Cosmos-Maya has changed the way the world looks at comics and animation with the way they have created and nurtured our beloved Motu Patlu and taken it to the next level of being pop culture icons, and we are confident they’ll achieve the same for our other characters as well. We have full confidence that they will spin their magic once again on our IPs from Lotpot Comics that they’ll bring to life and ensure that the rich legacy of our brands will enthrall a few more generations in an entertaining format.”
Cosmos-Maya have a rich portfolio of over 25 shows and feature films in the domestic and global space and are consistently churning out new seasons and content titles on both pay-TV and the digital OTT streaming space.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
