GECs
Colors to air animated series ‘Baahubali: The Lost Legends’
MUMBAI: Colors has announced the acquisition of the broadcast satellite rights to the animated series spin-off called, Baahubali: The Lost Legends.
The animated series which features all new original stories of the magnum opus from acclaimed filmmaker S.S. Rajamouli, Graphic India and Arka Mediaworks is slated for a television launch on Colors soon.
Commenting on the procurement of the rights, Viacom18 COO Raj Nayak said, “Baahubali has proved to be a landmark film in the history of Indian cinema. Its success is nothing short of a case study for the Indian filmmakers. We at Colors pride ourselves for knowing the pulse of our viewers. Going by the ripples that this masterpiece has generated nationwide, we thought this was the right time to bring to our television audiences the folklores of ‘Baahubali’ which have been captured stunningly in this animated series.”
He further added, “Graphic India’s show has tremendous appeal amongst the viewers as it cuts across age groups and stands out in the cluttered environment. Baahubali with its storyline and characters has created an entire ecosystem that can translate beyond the silver screen and make for excellent content in other mediums. The animated version is just an attempt towards that direction and we’re sure it will mesmerize the TV viewers.”
Baahubali: The Lost Legends has been created by S.S. Rajamouli, Sharad Devarajan and Arka Mediaworks, who are the producers, along with series lead writer, Ashwin Pande and Jeevan J. Kang, Graphic’s EVP Creative and the lead character designer for the new animated series.
On this partnership said celebrated director, S. S. Rajamouli, “The reach of television as a medium in India is extraordinary, and we’re thrilled to partner with Raj Nayak and Colors to bring the untold stories of the Mahishmati Kingdom to the television audiences. Our creation of the series with Graphic India and Sharad Devarajan was formed on the idea that we could launch an animated series that would go beyond just kids. With the Colors’ distribution platform, we will be able to bring Baahubali – The Lost Legends to the millions of people in India from ages eight to eighty.”
Echoing similar sentiments, Arka Mediaworks CEO Shobu Yarlagaddab said, “We are delighted that Colors is collaborating with Arka Mediaworks and Graphic India to bring the Baahubali animated series to television. The paradigm shift that Baahubali has brought into the entertainment industry is truly inspiring for all of us, and now with ‘Baahubali: The Lost Legends’ fans of the film can continue to live the journey of Baahubali, Bhallaladeva and all their other favorite characters.”
Graphic India co-founder and CEO Sharad Devarajan, “The epic storytelling and groundbreaking visuals that S. S. Rajamouli created has captivated millions, and the future of Indian cinema shall now always be defined as ‘before Baahubali’ and ‘after Baahubali’. We are honored to work with Raj Nayak and the amazing team at Colors to bring these new stories of Baahubali to television audiences across the country.”
Filled with intrigue, betrayal, war, action and adventure, the animated series will take audiences on new adventures beyond the film, as we learn for the first time the events that shaped Baahubali from a young prince into a legendary hero and reveal hidden secrets from the world of Baahubali for its millions of fans. ‘Baahubali: The Lost Legends’ was initially launched digitally on Amazon Prime Video and will soon be released through television on Colors.
GECs
Sahara One reports financial results, notes director exit and business realignment
Muted revenues, steady expenses and strategic adjustments shape company’s current phase
MUMBAI: In a tale where the sands seem to be slipping faster than they can be gathered, Sahara One Media and Entertainment Limited has reported another quarter of wafer-thin income and widening losses, even as a boardroom exit adds to the unease.
The company informed the Bombay Stock Exchange that its board, in a meeting held on April 4, approved its unaudited financial results for the quarter ended September 30, 2025. The numbers paint a stark picture. Total income for the quarter stood at just Rs 0.13 lakh, unchanged sequentially and sharply down from Rs 0.26 lakh a year earlier.
Losses, meanwhile, deepened. The company posted a net loss of Rs 24.16 lakh for the quarter, compared to Rs 18.81 lakh in the June quarter and Rs 39.69 lakh in the same period last year. For the six months ended September 2025, the cumulative loss stood at Rs 39.69 lakh, while the full-year loss for FY25 was reported at Rs 60.72 lakh.
Expenses continued to outweigh income by a wide margin. Total expenses for the quarter came in at Rs 24.30 lakh, led by employee benefit costs of Rs 6.51 lakh and other expenses of Rs 17.78 lakh. Earnings per share remained in the red at Rs (0.11) for the quarter.
The balance sheet reflects a company with significant assets on paper but limited operational momentum. Total assets stood at Rs 23,065.57 lakh as of September 30, 2025, broadly unchanged from March 2025. Equity share capital remained steady at Rs 2,152.50 lakh, while total equity was reported at Rs 18,004.85 lakh.
Cash and cash equivalents saw a modest uptick to Rs 6.75 lakh from Rs 4.68 lakh earlier, supported by a positive operating cash flow of Rs 180.01 lakh for the period.
Yet, beneath these numbers lies a more complex narrative. The company’s auditors flagged their inability to obtain sufficient evidence to form a conclusion on the financial statements, citing lack of access to records. They also raised concerns over the company’s ability to continue as a going concern, pointing to insufficient funds, delayed recoveries, and stalled content investments.
Adding to the governance overhang, the company disclosed that Rana Zia has resigned as whole-time director, effective October 16, 2025, citing other professional commitments. The resignation, noted and accepted by the board, also brings an end to her role across company committees.
Regulatory pressures continue to loom large. The Securities and Exchange Board of India has already initiated penal actions for non-compliance with listing norms, with trading in the company’s shares remaining suspended. There is also a risk of promoter demat accounts being frozen.
Legacy legal issues remain unresolved. A substantial deposit of Rs 694,027.88 thousand linked to the long-running OFCD dispute involving Sahara group entities is still under the purview of the Supreme Court of India. Restrictions on asset disposal continue to weigh on the company’s financial flexibility.
Operationally, challenges persist across multiple fronts. Advances worth Rs 1,92,916 thousand given for film content remain stuck, with delays in project completion and uncertain recoverability. The company’s YouTube channel, despite being operational, has generated no revenue for over three years due to compliance lapses. In a further twist, management has indicated that revenues may have been fraudulently diverted through unauthorised changes to its AdSense account, with a police complaint in the works.
There are also missed revenue opportunities. Television content rights continue to be used by a related party despite the expiry of the licence agreement, with fresh negotiations still underway.
For now, Sahara One Media and Entertainment Limited appears caught between legacy disputes and present-day operational hurdles. As losses linger and governance questions mount, the road to recovery looks less like a sprint and more like a slow trudge through shifting sands.
