Movie Channels
Colors Cineplex to air world TV premiere of ‘Yodha’ on 11 August
Mumbai: To celebrate the spirit of freedom and patriotism this Independence Day, Colors Cineplex has announced the world television premiere of Siddharth Malhotra starrer ‘Yodha’ on 11 August at 8 pm. To mark this occasion, the Hindi movie channel is celebrating the Asli Yodha, paying tribute to our nation’s true heroes.
‘Yodha’ conveys a powerful message of bravery and self-sacrifice, and Colors Cineplex’s ‘Asli Yodha’ campaign recognises the immense contributions of those who elevate India on the global stage, showcasing their commitment and patriotism.
To mark this occasion, Colors Cineplex will host Harmanpreet Kaur, captain of the Indian Women’s Cricket team and the only Indian woman cricketer to score over 3,000 runs in both ODIs and T20Is. In the 2017 Women’s World Cup, she scored an unbeaten 171 in the semi-final against Australia, setting the highest individual score by an Indian woman in World Cup history and the highest individual score in the Women’s World Cup. Col. Rajeev Bharwan of the Indian Army, who has demonstrated dedication while commanding the elite infantry and strategic specialised airborne regiment, will also be present. Additionally, Afroz Shah, an environmental activist and lawyer recognised by the United Nations and praised by Indian prime minister Narendra Modi for his work at Versova Beach, will participate. Shah is best known for organising a beach clean-up project, which has inspired global efforts to clean up the environment. Their presence embodies the spirit of heroism celebrated by the ‘Asli Yodha’.
Viacom18 head of the Hindi Movies cluster Rohan Lavsi said, “At Colors Cineplex, we are deeply honoured to celebrate the ‘Asli Yodha’, praising the bravery and dedication of our nation’s true heroes. By inviting remarkable individuals like Harmanpreet Kaur, Col. Rajeev Bharwan, and Afroz Shah, we aim to acknowledge their exceptional impact and patriotism. Our commitment is to showcase inspiring stories that resonate with the values of courage and sacrifice. Through ‘Asli Yodha,’ we honour those who elevate India globally and remind us of the profound effect of selfless service.”
An ‘Asli Yodha’ signifies exceptional dedication and sacrifice. These individuals, whether in defence, sports, or environmental activism, embody the strength and spirit of India, prioritizing their country above personal comforts and often risking their lives for the greater good.
Indian Women’s Cricket team captain Harmanpreet Kaur said, “It is an honour to be recognized as an ‘Asli Yodha’ by Colors Cineplex. Cricket has always been more than a game for me—it’s a way to serve my country and make my fellow Indians proud. I share this recognition with every girl who dreams of wearing the Indian jersey.”
Indian army veteran Col Rajeev Bharwan said, “Being called an ‘Asli Yodha’ is a profound honour. Every soldier in the Indian Army serves with the sole aim of protecting our motherland and ensuring its safety. This recognition is not just mine but belongs to every brave soldier who stands guard at our borders.”
Afroz Shah, environmental activist and lawyer, best known for organising the world’s largest beach clean-up project, said, “Being part of the ‘Asli Yodha’ campaign is a great privilege. Just as our beach clean-ups aim to restore and protect the environment, this campaign celebrates those who have dedicated their lives to serving and uplifting our nation. By highlighting these stories, Colors Cineplex inspires us all to contribute positively and embody the true spirit of bravery and resilience.”
Colors Cineplex is committed to showcasing a diverse range of inspiring content, including successful properties like Hanuman, Bhediya, OMG 2, Rocky Aur Rani Ki Prem Kahani, Drishyam 2, and Tiger Nageswara Rao.
To build awareness, a 360-degree campaign on #AsliYodha is being unleashed across digital platforms, radio, and various social media channels, ensuring an expansive reach and unparalleled engagement.
The first of this series celebrating the #AsliYodha will be available to watch on Colors Cineplex’s YouTube channel.
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
