GECs
Chumbak TV by Shemaroo: Your go-to destination for quality Hindi entertainment
Mumbai: Shemaroo Entertainment one of India’s leading players in the M&E industry, has launched a new Hindi entertainment channel, “Chumbak TV”. The channel is all set to entertain the youth of India with a promise to offer a light-hearted viewing experience with an impressive lineup of international dubbed shows, captivating content from new-age creators, and engaging animation shows. It will strive to be the ultimate source of entertainment for the youth seeking fun and delight.
Chumbak TV aims to provide an entertaining viewing experience which is aptly aligned with its tagline, “मस्त है” capturing the essence of the exciting line-up of shows. The content is designed for the viewers to sit back, unwind and indulge in a joyous viewing experience with their loved ones. The channel’s content slate comprises popular K-dramas like Goblin, engaging content from new-age creators with fan-favourite series like Jungle Book and Vir – The Robot Boy, and many more exciting such shows.
Shemaroo COO Arghya Chakravarty said, “The launch of Chumbak TV is yet another milestone for us as we continue to expand our presence in the B2C space. With the success of our existing channels, we are confident that Chumbak TV will strike a chord with viewers and meet their evolving entertainment needs, thereby establishing itself as a household name. With Chumbak TV, we aim to further strengthen our position in the Indian entertainment industry and continue to be a leader in the market.”
Shemaroo COO of broadcasting business Sandeep Gupta added, “Chumbak TV is the latest addition to our existing strong portfolio of broadcast channels. We will ensure that our programming will excite and engage with young audiences leaving a lasting impact on their hearts and minds. With the launch of Chumbak TV, our network now offers tailor-made propositions for every member of the family as we are committed to providing our audiences with the best entertainment experience”.
Chumbak TV is poised to capture the hearts and minds of the youth with its exciting content and youthful appeal, which will certainly bolster Shemaroo’s existing broadcast offerings. The channel is available on the flagship OTT platform ShemarooME and will soon be available on all major direct-to-home and cable networks, ensuring that viewers across the country can easily access its content. Chumbak TV is committed to engaging with audiences at multiple touchpoints to cement its position as the ultimate destination for audiences looking for entertainment.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.








