News Broadcasting
China National Radio’s web portal launches soccer site
MUMBAI: International media content provider Global Broadcast Networks (GBN), and China National Radio’s (CNR) web have launched a UK football website in Mandarin.
The website covers UK Football, and will support the programmeUK Soccer Review for which GBN provides content, sponsorship and advertising. The programme is broadcast on CNR Voice of China which claims to be the most listened to radio station in the world.
The website will be hosted by CNRNET, China National Radio’s portal. There is a link from CNR’s homepage to the website, which attracts around one million unique users per day.
China National Radio Website Centre head Yang Guiming says, “CNRNET’s dedicated website for UK Soccer Review is a veritable feast of UK soccer for web users, meticulously produced in
collaboration with CNR-1 Voice of China and GBN . CNRNET is delighted to be working with GBN, to provide first-hand information from the UK, bringing abundant content to the “UK Soccer Review / Yingchao Fengyunlu” website.”
“CNRNET is hosted by CNR, the national-level radio station in China, which possesses a distinct broadcasting style. It is China’s largest audio broadcasting website, and via the Internet, strives for China’s voice to be heard worldwide”
The website’s total audio data is two terabytes. At present, with an average of 14 million hits a day, and unique visitors reaching one million a day, CNRNET’s influence is always expanding.”
GBN CEO Sean Curtis-Ward says, “The launch of the website opens up a unique and hitherto unavailable opportunity for our programme sponsors to reach a vast audience. The site
and the radio programme will cross-promote and complement each other. The link on CNRNET’s front page is a ringing endorsement of the programme. We are grateful for the skill and technical expertise that China National
Radio’s web team have bought to the design and implementation of this
project”
Sky Media have also been appointed to provide advertising and sponsorship services for the website along with advertising and sponsorship
of the UK Soccer Review programme on a global basis. The weekly half-hour radio is on-air 52 weeks a year, for a planned three years.
News Broadcasting
Rajesh Sundaram joins NDTV Profit as senior editor, assignment
The 32-year newsroom veteran has launched channels on three continents and covered everything from 9/11 to South African television
MUMBAI: NDTV Profit has bolstered its newsroom with a hire who has done rather more than most. Rajesh Sundaram, a journalist with over three decades of editorial, managerial and consultative experience across India and international markets, joins as senior editor, assignment, tasked with sharpening the network’s newsgathering and real-time response.
Sundaram’s career reads like a tour of Indian media’s most formative moments. He began at Businessworld in 1994, moved to Zee News as bureau chief across Mumbai and Chennai, then joined NDTV in 2002 as part of its political bureau during a particularly febrile period in Indian politics. A stint as India correspondent for Al Jazeera International followed, where he covered key geopolitical developments and got his first serious taste of the global newsroom.
What sets Sundaram apart, however, is his serial channel-launching habit. At NewsX, he helped get the operation off the ground. At Headlines Today, part of the India Today Group, he served as editor. At News Nation, he helped launch the Hindi news channel and its digital ecosystem. He then crossed continents to lead the launch of ANN7 in South Africa as editor-in-chief, overseeing both television and digital. Back in India, he launched Tamil news channels News7 Tamil and Cauvery News, and later served as principal consultant for the launch of Marathi channel Lokshahi. Most recently, he helped build and lead the Press Trust of India’s video service and content studio, before stints consulting for Business Today and The Himalayan Times.
Rahul Kanwal, chief executive and editor-in-chief of NDTV, left little doubt about what Sundaram is expected to deliver. “The assignment desk is where a newsroom’s intent becomes action,” he said. “Rajesh brings a rare combination of field experience and leadership in building news operations at scale.”
Sundaram has reported from across India and the world, covering elections, civil conflicts, the aftermath of the 9/11 attacks and the 2008 US presidential election.
At NDTV Profit, he will lead the assignment desk, driving editorial coordination and real-time response across markets and breaking developments. For a business news network sharpening its focus on speed and multi-platform delivery, it has hired a man who has built newsrooms from scratch on three continents. The assignment desk is in good hands.
