Hollywood
Chaitanya Tamhane’s ‘Court’ acquired by Zeitgeist Films for US distribution
MUMBAI: Chaitanya Tamhane’s provocative film, Court, which premiered and won two major awards at the prestigious Venice Film Festival, has been acquired by New York based Zeitgeist Films, for US distribution.
Opening to rave reviews, Court won two coveted awards at Venice – the Orizzonti award for Best Film and the Lion of the Future award for a Debut Film. Lauded for its thought-provoking take on India’s judicial system, it generated a strong buzz on the festival circuit last year, playing at 19 festivals and winning sixteen awards.
Zeitgeist is renowned for bringing path breaking, auteur-driven films to theatres, and has previously distributed films such as Abbas Kiarostami’s Taste Of Cherry, Christopher Nolan’s Following, Nuri Bilge Ceylan’s Three Monkeys and many more.
Zeitgeist Films co-president Nancy Gerstman said, “Anyone who is interested in the constantly changing face of India — with its fascinating contradictions — will appreciate Court. We don’t use the word ‘amazing’ too often, but there is no other way to describe this film and the amount of awards it has collected confirms that others feel the same way.”
Among its other accolades, Court won best film and best director in the international category, honouring the first film by a director, at the Mumbai Film Festival. This was the first time an Indian film won in this section. From there on, it went on to win a FIPRESCI award at the Vienna International Film Festival, the New Talent award at the Hong Kong Asian Film Festival, and the Grand Prix at the Auteur Film Festival in Serbia.
The 27 year old debutant writer-director, Chaitanya Tamhane said, “We could not have asked for a better collaborator for our US release. Given the fact that over the past two decades, Zeitgeist has discovered and supported the films of some of my favourite filmmakers, this feels like a true honour.”
The young producer, Vivek Gomber, who also stars in the film added, “I am thrilled to have Zeitgeist on board. As filmmakers, we want our work to reach as many audiences as possible, across the world. With such an established, well respected, and fearless distributor supporting us, I feel we are in good hands for our American release.”
A Zoo Entertainment production, Court is slated for an early summer release in India.
Hollywood
Disney sells out ad slots for 98th Oscars broadcast
Strong demand for live events turns the Academy Awards into a global, multi-platform marketing moment
NEW YORK: Hollywood’s biggest night has also become one of advertising’s hottest tickets. Disney has sold out all advertising inventory for the 98th Oscars, underscoring the growing demand from brands eager to ride the cultural wave of major live events.
The sell-out marks the sixth consecutive live tentpole success for Disney Advertising. The streak includes last year’s 97th Oscars, the 59th Annual CMA Awards, and Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest, signalling strong appetite among marketers for moments that bring audiences together in real time.
For advertisers, the Oscars are no longer just a single night of glitz and gold statues. Disney’s “Content Everywhere” strategy has expanded the awards show into a sprawling, multi-platform brand playground spanning linear television, streaming, social media and digital content.
“Live continues to be one of the most powerful ways for brands to connect with engaged audiences at scale, and the Oscars represent the very best of culture, creativity and community,” said Disney Advertising SVP, entertainment and streaming solutions John Campbell. He added that the company has reshaped the show’s commercial potential into a connected experience that stretches well beyond the broadcast.
Brands such as Mazda, Pfizer and Volkswagen of America are tapping into Disney’s wider ecosystem, appearing across original content segments including Know Your Movies on Hulu and Critically Acclaimed on Disney+. Partnerships also extend to social media through TikTok Pulse Premiere and to custom brand storytelling created by Disney CreativeWorks.
The result is what Disney calls the “Oscars Everywhere” approach. Rather than a few high-profile ad breaks, advertisers now find themselves woven through a series of moments before, during and after the ceremony.
These include On The Red Carpet at The Oscars, a live pre-show syndicated across major local markets and streamed nationwide, and the After the Oscars Show, which keeps the conversation going once the final award has been handed out.
This year’s sponsors include Rolex, returning for its ninth year, and Burger King, which joins the Oscars advertiser roster for the first time. Other brands in the mix include Disney Cruise Line, Dunkin’, Eli Lilly and Company, Eucerin, Intuit TurboTax, L’Oréal, McDonald’s, Microsoft, Miebo, Paris Baguette, Peacock, Starbucks, State Farm, Toyota and Verizon.
The 98th Oscars will take place on March 15, 2026, at the Dolby Theatre at Ovation Hollywood. The ceremony will be broadcast live on ABC and streamed on Hulu, reaching audiences in more than 200 territories worldwide.
