Hollywood
Ben Affleck’s ‘Gone Girl’ to release in India on Diwali
NEW DELHI: Gone girl by David Fincher starring Ben Affleck will be released in the India on 23 October after a phenomenal American box office opening and rave reviews by expert critics.
With staggering positive reviews the movie has already got bumper box office numbers in the United States (US) and the United Kingdom (UK) territories with numbers expected to grow even further.
Gone Girl, based on a best-selling novel by Gillian Flynn, earned strong reviews from critics, with an 87 per cent positive rating on review aggregation website Rotten Tomatoes.
Affleck stars as a writer who is caught in a media circus when his wife goes missing and the police suspect he is responsible.
It stars Ben Affleck, Rosamund Pike, Neil Patrick Harris, Tyler Perry, and Carrie Coon. The film had its world premiere on opening night of the 52nd New York Film Festival on 26 September. It had its American theatrical release on 3 October.
The film examines dishonesty in the media, and the economy’s effects on marriage, and appearances.
The film opened the 52nd New York Film Festival, receiving high profile press coverage and early positive reviews.
Flincher is the film-maker behind The Social Network and The Curious Case of Benjamin Button.
Published in 2012, Flynn’s novel has sold more than six million copies. Earlier this year, she was commissioned by the Hogarth Shakespeare project to rewrite The Bard’s tragedy Hamlet.
Hollywood
Disney sells out ad slots for 98th Oscars broadcast
Strong demand for live events turns the Academy Awards into a global, multi-platform marketing moment
NEW YORK: Hollywood’s biggest night has also become one of advertising’s hottest tickets. Disney has sold out all advertising inventory for the 98th Oscars, underscoring the growing demand from brands eager to ride the cultural wave of major live events.
The sell-out marks the sixth consecutive live tentpole success for Disney Advertising. The streak includes last year’s 97th Oscars, the 59th Annual CMA Awards, and Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest, signalling strong appetite among marketers for moments that bring audiences together in real time.
For advertisers, the Oscars are no longer just a single night of glitz and gold statues. Disney’s “Content Everywhere” strategy has expanded the awards show into a sprawling, multi-platform brand playground spanning linear television, streaming, social media and digital content.
“Live continues to be one of the most powerful ways for brands to connect with engaged audiences at scale, and the Oscars represent the very best of culture, creativity and community,” said Disney Advertising SVP, entertainment and streaming solutions John Campbell. He added that the company has reshaped the show’s commercial potential into a connected experience that stretches well beyond the broadcast.
Brands such as Mazda, Pfizer and Volkswagen of America are tapping into Disney’s wider ecosystem, appearing across original content segments including Know Your Movies on Hulu and Critically Acclaimed on Disney+. Partnerships also extend to social media through TikTok Pulse Premiere and to custom brand storytelling created by Disney CreativeWorks.
The result is what Disney calls the “Oscars Everywhere” approach. Rather than a few high-profile ad breaks, advertisers now find themselves woven through a series of moments before, during and after the ceremony.
These include On The Red Carpet at The Oscars, a live pre-show syndicated across major local markets and streamed nationwide, and the After the Oscars Show, which keeps the conversation going once the final award has been handed out.
This year’s sponsors include Rolex, returning for its ninth year, and Burger King, which joins the Oscars advertiser roster for the first time. Other brands in the mix include Disney Cruise Line, Dunkin’, Eli Lilly and Company, Eucerin, Intuit TurboTax, L’Oréal, McDonald’s, Microsoft, Miebo, Paris Baguette, Peacock, Starbucks, State Farm, Toyota and Verizon.
The 98th Oscars will take place on March 15, 2026, at the Dolby Theatre at Ovation Hollywood. The ceremony will be broadcast live on ABC and streamed on Hulu, reaching audiences in more than 200 territories worldwide.
