GECs
BBC World to launch ‘India Business Report: Bollywood Inc’ on 3 July
MUMBAI: Bollywood is coming to BBC! BBC World will feature a show India Business Report: Bollywood Inc, which will examines the business of Bollywood world. The show will air from 3 July onwards at 11 am.
The series India Business Report: Bollywood Inc. will take an in-depth look at significant facets of this fascinating industry, and will speak to Bollywood’s leading film personalities, financial firms and cinema analysts about modes of financing, in-film branding, the advent of new age technology, fancy multiplexes, international marketing and overseas sales, informs an official communiqué.
The series will explore one of the most important phases of the Indian film industry, its corporatisation.
The series begins this weekend with an overview of Bollywood, talking to filmmakers and film historians such as Shyam Benegal, Suresh Chabaria and Manmohan Shetty.
According to the release India produces more than 800 feature films every year in almost a dozen languages. However Anindya Roychowdhury, an analyst at KPMG, comments: “Indian film industry revenues are around US$1.3 billion and Bollywood is, say, only 40 per cent of that, which is around US$600-700 million. But in reality it’s Bollywood, which actually controls the psyche, has a large influence on every Indian psyche.”
In the following weeks, Bollywood Inc would showcase a look at film financing and analyses sources of funding such as individuals, institutions and corporate entities. The series also highlights the key elements in Bollywood’s value chain, from distribution networks, multiplexes, international film marts such as IIFA.
The programme brings viewers face to face with Bollywood’s new age directors, and charts the evolution of an actor into a superstar, examining the association between actors and advertising. Another episode explores the relationship between Bollywood’s famous song and dance routines and the brand-building exercise behind some of the greatest blockbusters.
Finally, the programme explores the challenges faced in marketing a movie and the concept of integrated selling using multiple media vehicles.
India Business Report: Bollywood Inc is sponsored by Skoda and LG, and produced for BBC World by UTV.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
