News Broadcasting
BBC launches a kids magic reality hunt in the UK
MUMBAI: UK pubcaster the BBC’s kids chanel CBBC is launching a reality hunt to find The Sorcerer’s Apprentice.
A boarding school set deep in the heart of the English countryside will become the home of magical adventure.
14 scholars will be picked from auditions taking place across the UK. The successful applicants are then whisked away to magic school where they will have 18 days of intense training by top professional magicians.
While the apprentices make the transformation from novice to magician, the children watching will also get to brush up on their own sorcery skills. In an accompanying series the magic mentors will give away some of their hottest secrets in step-by-step guides so children can learn how to perform magic tricks to amaze their family and friends at home.
The apprentices will be schooled in the history of magic and folklore, the latin for casting spells, chemistry, card tricks and also look after resident magic animals. As their knowledge and skills progress they will be taught the art of illusion.
At the end of each week, the children will compete, performing their magic in front of a live audience and the Sorcerer himself. The Sorcerer’s Apprentice, being made for CBBC by independent production company Twenty Twenty, will be shown later this year.
CBBC creative director Anne Gilchrist said, “The Sorcerer’s Apprentice is going to be a great event for CBBC. Children of all ages are fascinated by magic and this show will inspire and amaze in equal measures.”
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
