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BBC appoints Nazerali as controller of MC&A for global news

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MUMBAI: BBC has roped in Sanjay Nazerali as the controller of marketing, communications and audiences (MC&A) for its global news division.

Nazerali who joins BBC in September will be leading the MC&A teams at BBC World Service, BBC World television, BBC Monitoring and the BBC’s international online news services.

He will be responsible for building a single brand platform across the global news division. He will also be responsible for developing the marketing communications strategy to ensure that each part of the division has maximum impact in a converging media environment. He will directly report to BBC global news director Richard Sambrook.

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Sambrook said, “We created this pan-divisional post to enable us to communicate a unified and compelling global news message around the world. He has a wealth of international experience in developing brand strategies within the broadcast, entertainment and retail industries, and I believe that with Sanjay on board we are now ideally positioned to take our international news brands to the next level.”

Nazerali said, “In an age where newspapers are becoming ‘viewspapers’ and the numbers of blogs are increasing exponentially, audiences around the world are crying out for credible news, but delivered in an engaging way. The time is absolutely right for the world’s best known news organisation to connect with these audiences as a compelling and dynamic brand in an increasingly competitive and complex news arena. I’m genuinely honoured to be part of this organisation, as I believe it can really make a difference to how the world receives and interacts with news in the future.”

Earlier he was been working as the managing director of The Depot. The Depot is a marketing consultancy he co-founded in 1998. He has worked with media clients like Channel 4, ITV, Discovery, the Sci-fi Channel, FX Channel, BBC World Service and BBC World Television.

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News Broadcasting

News18 India launches Command Centre war explainer with Arya

New show shifts from debates to decoding global conflicts and impacts

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MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.

Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.

The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.

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At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.

News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”

Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”

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The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.

With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.

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