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Baahubali 2 catapults Sony Max across genres and in Hindi movies genre

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BENGALURU: Baahubali 2 raked in viewership for Sony Max as the channel topped Broadcast Audience Research Council’s (BARC) weekly ratings for Top 5 Hindi Movie channels – HSM (U+R) : NCCS All : 2+ Individuals for week 41 of 2017 (Saturday, 7 October 2017 to Friday, 13 October 2017). Sony Max was ranked fourth in BARC’s weekly list of top 10 channels across genres (NCCS: All India (U+R): 2+ Individuals). Two other channels from the Sony Pictures Network (SPN) also were amongst BARC’s weekly list of top 10 channels across genres list for week 41 of 2017.

Like week 40 of 2017 (Saturday, 30 September 2017 to Friday, 6 October 2017), three channels each from Star India and SPN, two channels from Zee Entertainment Enterprises Limited (Zeel) and one channel each from The Sun Network and Network 18 comprised BARC’s top 10 channels across genres weekly list for week 41 of 2017. From the genres perspective, seven Hindi GEC channels, and one channel each from the Hindi GEC, Tamil GEC and Telugu GEC made it to the top 10 channels list across genres.

As is the norm (except during IPL cricket weeks) the top 10 channels across genre list was led by The Sun Network’s flagship Tamil GEC with 1,100.367 million impressions in week 41 of 2017. Sun TV was followed by Zeel’s FTA channel Zee Anmol with 759.094 million weekly impressions. Zee Anmol also led BARC’s top 10 Hindi GEC channels HSM (U+R): NCCS All: 2+ Individuals and top 10 Hindi GEC channels HSM (R): NCCS All : 2+ Individuals for the week. In the rural markets, Kaala Teeka on Zee Anmol was placed third among the top 5 Hindi GEC (R) programmes and helped the channel to its lead position in the rural markets.

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Zeel’s flagship GEC Zee TV was third in BARC’s across genres list for week 41 with 708.222 million weekly impressions. Zee TV was also ranked second in the Hindi GEC (U+R) markets. Balaji Telefilms productions- Kumkum Bhagya and its spinoff Kundali Bhagya helped Zee TV retain its position in the Hindi GEC and the across genres markets.

As mentioned above, Sony Max was ranked fourth in the across genres list for week 41 of 2017 with 679.637 million weekly impressions followed by Viacom18’s flagship Hindi GEC Colors at fifth place with 644.187 million weekly impressions. Indian Hindi family drama Shakti – Astitva Ke Ehsaas Ki helped Colors, especially in the Hindi GEC urban markets in garnering viewership.

At sixth place in BARC’s top 10 channels across genres list for week 41 of 2017 was Star India’s FTA and recently renamed channel Star Bharat with 643.035 million weekly impressions. Star Bharat was ranked third in BARC’s top 10 Hindi GEC (U+R) list for week 41. Star Bharat was followed by SPN’s flagship Hindi GEC channel Sony Entertainment Television with 602.697 million weekly impressions at seventh place. The Amitabh Bachchan hosted Kaun Banega Crorepati (KBC) helped SET in garnering viewership.

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Star India’s flagship Telugu GEC Star Maa was eighth in the top 10 channels across genres list for week 41 of 2017 with 581.897 million weekly impressions followed by SPN’s women focused Hindi GEC Star Pal with 530.962 million weekly impressions at ninth place. Star India’s flagship Hindi GEC Star Plus completed the top 10 channels across genres list for week 41 of 2017 with 527.26 million weekly impressions.

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Singing Better, Writing Deeper, Living Kinder: The Heart of Navjot Ahuja’s Journey

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In a music industry that often rewards speed, spectacle, and instant recall, Navjot Ahuja’s journey feels refreshingly different. His story is not built on noise. It is built on patience, discipline, emotional honesty, and a quiet commitment to becoming better with every passing year. After 14 years of struggle, learning, performing, and writing, Navjot stands today as an artist whose success has not changed his centre. If anything, it has only made his purpose clearer.

For Navjot, music has never been about chasing fame alone. It has always been about expression. It is about writing more truthfully, singing more skillfully, understanding himself more deeply, and becoming a kinder human being in the process. That rare clarity is what gives his journey its beauty.

Where It All Began: A Writer Before a Singer

Indian singer and songwriter Navjot Ahuja’s musical journey began in the most familiar of places: school assemblies. But even then, what was growing inside him was not only the desire to sing. It was the need to write.

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Long before he saw himself as a performer, he had already discovered the emotional release that writing offered him. For Navjot, words became the first true channel for feeling. Songwriting came before singing because writing was the only way he could let emotions flow through him fully. That inner pull shaped his artistic identity early on.

Like many young musicians, he sharpened his craft by creating renditions of popular songs.

Those experiments became his training ground. But the turning point came in 2012, when he wrote his first original song. That moment did not just mark the beginning of songwriting. It marked the beginning of self-definition.

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A Calling He Did Not Chase, But Accepted

What makes the latest Indian singer-songwriter Navjot’s story especially compelling is the way he describes his relationship with music. He does not frame it as a career he aggressively pursued. In his own understanding, music was not something he chose. It was something that chose him.

There was a time when he imagined a very different future for himself. He wanted to become a successful engineer, like many young people shaped by ambition and conventional expectations. But life had a different script waiting for him. During his college years, around 2021, music entered his life professionally and began taking a firmer shape.

That shift was not driven by image-building or industry ambition. It came from acceptance. Navjot embraced the fact that music had claimed him in a way no other path could. That sense of surrender continues to define the artist he is today.

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An Artist Guided by Instinct, Not Influence

Unlike many singers who speak openly about idols, icons, and musical role models, Navjot’s creative world is built differently. He does not believe his music comes from imitation or inherited influence. He listens inward.

He has never considered himself shaped by ideals in the traditional sense. In fact, he admits that he does not particularly enjoy listening to songs, especially his own. His decisions as a songwriter and singer come from instinct. He writes what feels right. He trusts what his inner voice tells him. He positions his music according to what he honestly believes in, not what trends demand.

That creative independence gives his work a distinct emotional sincerity. His songs do not feel calculated. They feel alive.

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The Long Years of Invisible Struggle

Every artist carries a chapter of struggle, and Navjot’s was long, demanding, and deeply formative. One of the biggest challenges he faced was building continuity as the best new indian singer songwriter in an era where musical collaboration is increasingly fluid.

For emerging singers, especially those trying to build with a band, consistency can be difficult. Instrumentalists today have more opportunities than ever to freelance and perform with multiple artists. While that growth is positive and well deserved, it can make things harder for singers who are still trying to establish a steady team and sound around their work.

For Navjot, one of the most difficult phases came during 2021 and 2022, when he was doing club shows almost every day. It was a period of relentless performance, but not always personal fulfillment. He was largely singing covers because clubs were not open to original songs that audiences did not yet know.

For a new Indian singer and songwriter, that can be a painful compromise. To perform constantly and still not have the freedom to share your own voice requires not just resilience, but restraint.

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“Khat” and the Grace of Staying Unchanged

After 14 years of effort, Navjot’s new love song Khat became a defining milestone. Professionally, he acknowledges that the song changed how society viewed him as a musician. It strengthened his place in the public eye and altered his standing in meaningful ways.

Yet personally, he remains unchanged.

That is perhaps the most striking part of his story. Navjot says his routine is still the same. His calm is still the same. His writing process is still the same. He does not want success or failure to interfere with the purity of his art. For him, emotional detachment from public outcomes is essential because the moment an artist becomes too attached to validation, the writing begins to shift.

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His joy comes not from numbers, but from the attempt. If he has tried to improve his skill today, if he has written his heart out more honestly than before, then he is at peace.

Growth, Not Glory, Remains the Real Goal

Even now, Navjot is not consumed by labels such as singles artist, performer, or digital success story. His focus remains deeply personal. He wants to sing better. He wants to play instruments better. He wants to understand himself more. And he wants to become a kinder person.

That is what makes Navjot Ahuja’s journey so moving. It is not simply the story of a musician finding recognition. It is the story of an artist who continues to grow inward, even as the world begins to look outward at him. In an age obsessed with applause, Navjot reminds us that the most meaningful success often begins in silence, honesty, and the courage to remain true to oneself.

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