Music and Youth
B4U Entertainment set to morph into movie channel; targets November encryption
Just under 11 months after the channel was launched on 3 September 2000, B4U Entertainment is all set for a major makeover. The final touches are being put in place that well metamorphose it into a movie channel.
Official sources within the channel say viewers will be served a diet of four to five movies a day with the remainder being given over to film-based programming. What is getting the go-bye is the band on the channel devoted to soaps and serials.
CEO Ravi Gupta and his team are now looking to focus on leveraging what is the B4U’s main strength – its library of movies (over 2,000 films) that it holds the rights to.
The B4U management has also set a November target to fully encrypt the channel. However, sister channel B4U Music will remain free-to-air a la MTV, the sources have confirmed.
The B4U Network is promoted by steel magnate L M Mittal, Kishore Lulla and Gokul Binani, all based in the UK. Lulla is also the promoter of Eros International Ltd, the largest overseas film distributor and the first to take Hindi movies to the UK and the US.
Will the channel’s name also change? What exactly does the transformation of B4U Entertainment into a movie channel entail? Watch this space.
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
