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Asia still a sport specific television market: Sportel

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MUMBAI: At the recently concluded sports television market Sportel Asia 2006 in China, Mediametrie’s International director, Jacques Braun, noted that “year 2005 was a good year for TV consumption throughout the world, despite the lack of worldwide sports events”.

He stressed the fact that 2006 is the year of the Soccer World Cup in Germany starting in June in Munich. This is a worldwide event, but if Europe prefers soccer, the Winter Sports like Alpine skiing and ice hockey are still the preference of more than 7 countries.

Asia is still a very specific market. China’s best sports TV audience of 2005 was the opening ceremony of the National games with more than 54 billion viewers, and India preferred cricket to soccer just like their neighbour Pakistan.

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In 2005, the Brazil FI grand prix won a large audience in Germany with 7.3 billion viewers who followed this GP on RTL and also with 6.2 billion viewers on Rai 1. In China, the Monaco grand prix realized an audience of more than 5.4 billions viewers.

Braun says, “Once more, TV audiences are even better when the events are local or broadcast in prime time”.

The winter Olympic Games of Torino saw the men’s free skating competition meet with great audience success in the USA (their national competitors finished 3rd and 5th) with more than 19 billion viewers (delayed broadcast in prime time), and also in Switzerland (TSR2 realized a market share of 37,2%) and France where more than 6 billion viewers (average audience on France 2) were waiting for the French competitor.

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Eurodata TV Worldwide will publish its report One TV Sport Year in the World – 2006 issue by mid april 2006 and offers studies about all the big events with the sport event reports about the Torino OG or the next Soccer World Cup.

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News Broadcasting

CNN-News18 to host Fury in the Gulf conclave on West Asia crisis

Three-hour summit to unpack geopolitical fallout and impact on India

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MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.

Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.

Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.

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Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.

CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”

He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.

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Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.

As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.

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