GECs
Antara Kak joins the Colors fiction team
MUMBAI: She started off her career as an assistant director working mostly on nonfiction shows and documentaries. Now Antara Kak has shifted gears and has joined the Colors team as a fiction producer. “I’ve always wanted to do fiction shows and this is a complete jump for me,” admits Kak who joined the channel on 16 September.
Antara Kak is ecstatic about joining the Colors team
Kak comes to Colors loaded with an experience of 20 years. She worked on Surabhi, which was produced by her father Siddharth Kak, for about eight years. Post that she directed a documentary- A life in dance- that won her the prestigious IDPA (Indian Documentary Producers Association) award for debutant director.
She was also the creative director for ‘Mano ya na mano’ on the erstwhile channel Star One as well as the supernatural thriller ‘Sambhav kya’ on 9X. Till now she was a part of Cinemavision production house with her father and now she has been given the responsibility of handling her first show on Colors which is to be a relaunch, the name of which was not revealed. Work is on in full speed as the show is expected to go on air in one month.
As producer, Kak will be responsible for producing shows for Colors along with Prashant Bhatt, who is the weekday programming head.
GECs
Pocket FM partners with Indian Open Pickleball 2026
Audio platform joins forces with major tournament to engage young fans.
MUMBAI: Pocket FM just served up a perfect partnership because when audio storytelling meets pickleball’s fast-paced rallies, even the sidelines start listening. Pocket FM, the world’s largest audio series platform, has announced a strategic partnership with Indian Open 2026, one of India’s biggest pickleball tournaments organised by Global Sports in Hyderabad in association with Pickl’Out and Crosscourts Sports Club.
The collaboration brings Pocket FM’s immersive storytelling to one of the fastest-growing emerging sports in India. Pickleball, known for its accessibility, energy and strong community appeal, is rapidly attracting younger, digitally savvy audiences making it an ideal platform for Pocket FM to deepen its cultural relevance.
Under the partnership, Pocket FM will enjoy extensive on-ground and digital visibility throughout the tournament, which begins on 1 April 2026. This includes centre court branding, venue-wide presence, presenting rights for select matches, player lounge branding, team jersey integration, and strong integration across live streaming and social media.
Pocket FM, SVP and global head for brand marketing and partnerships Vineet Singh said, “Pickleball is building a strong connection with young and engaged audiences in India. This partnership allows us to connect with people in a meaningful way through strong on-ground presence and digital visibility.”
Global Sports and Indian Open 2026, founder Hemal Jain added, “Partnering with Pocket FM adds an exciting new dimension to the experience. As a brand that has built deep resonance with young audiences, Pocket FM is a strong fit for the energy and ambition of this tournament.”
The move reflects Pocket FM’s continued strategy of aligning with emerging passion points and building deeper engagement with communities driven by competition and shared experiences.
In a country where sports and stories often collide, Pocket FM isn’t just sponsoring a tournament, it’s turning every rally into a narrative, proving that the best audio moments sometimes happen when the paddle meets the ball.
