News Broadcasting
Anigraph 2004 : Day 1 is TUTOR FEST !
MUMBAI: Animation and 3D aficionados are having a ball these days! If it was CgA World, last month, which had software makers wooing students, then this month it is Anigraph.
The event organised by the Mumbai chapter of ACM Siggraph received a good reception in its inaugural sessions. With the participants mostly comprising students, the atmosphere was lively and abuzz with interactivity.
The keynote address was delivered by 16 December and Rudraksha fame Mani Shankar, who aptly pointed out what ails the Indian animation industry today. “The future is bright for the animation industry and yet, important hurdles need to be overcome. The animation Industry has grown incredibly in the last few years, yet mindsets of a few, who hold the key reins of power have not changed,” offered Shankar in a nutshell.
“There is a widespread appreciation for the quality and finesse of our work. The west has started outsourcing content from India. The future is bright, and yet something is lacking. The circle is incomplete. Animation of films has still not taken of in India. A measly two-three effects laden films cannot compete with the 100 odd films minus animation that are churned out,” he offered.
“The Indian film industry has not been able to get its act together as far as animation is concerned. They think nothing of spending crores on ridiculous costumes and song-n-dance routines. It is the same people who think of SFX as something that can be done on the editing table after the movie has been shot!” he elaborated.
One topic that Shankar missed out completely was about television industry in India and how it is doing nothing to encourage animation industry.
Here is a quick update of what happened at the venue:
CLOCKWORK:
One of the positive points of the day was the highly unusual punctuality, with which the organizers stuck to their schedules.
ROLLER COASTER:
It was a day that played a havoc on the emotions of the animation enthusiasts. It was a delight when Discreet’s Aby Matthews took the stage to enlighten the audience on the Digital Intermediate process but when the session titled “Texturing 3D in Photoshop” became a “Welcome to Photoshop CS” it soured the mood rather quickly.
NOTEWORTHY:
Amongst things noteworthy were the students showreel presented by MAAC (Maya academy of advance cinematics) CEO Rajesh Turakhiya. One of the sequences in the showreel was so professionally executed that it was
hard to believe that it was done by students. Those 40 odd seconds of brilliant animation were the ‘highlight’ of the day.
CENTRE STAGE:
The session by Ramesh Meer on 3D Stereoscopy was interesting, informative and interactive. Not preferring to stick to the podium, Meer strode the stage in true cowboy style a’la spaghetti westerns. He spoke on anaglyph and polaroid technology and encouraged the audience to come up with questions, which he retorted to with his trademark wit and humor.
TRADE FAIR OR TUTOR FEST?:
While the organisers at both CgA and Anigraph have done their best to get the industry under one roof, a lone sad fact continues to nag. One fails to understand the reason as to why the big studios shy away from such good events. The potential trade fairs continue to remain a platform for
the software vendors and makers to communicate directly to students.
With two more days to go at Anigraph, there is a lot that could transpire. Meer announcing the end of day one said that while day one was full of tutorials, day two in addition to the tutorials would also be devoted to the business of animation.
We are all eyes….
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.








