iWorld
Amuz Distribution announces format licensing deal at MIPCOM with We Make Productions
Mumbai: Amuz Distribution’s Alex Avon, VP of global distribution announced a celebrity entertainment format license deal with We Make Productions for France and Belgium. In Lieu of Flowers, is a primetime hit in Quebec on ICI Radio-Canada Télé. The original producer is Zone 3 in Canada.
In Lieu of Flowers is an irreverent show that laughs in the face of death. Based on the Celebrity Roast concept, each episode features a guest star who must bear witness to the totality of his or her life on stage through a flurry of comic numbers and a variety of sketches, as if they were attending their own hilarious mock funeral.
Avon stated: “Amuz Distribution is delighted to partner with Bouchra Réjani and her studio, We Make Productions for the fantastically funny and heart-warming entertainment format of In Lieu of Flowers. It has been a long-running favourite in Quebec, and we are excited to see the localized version in Belgium and France.”
We Make founder and producer Bouchra Rejani added “We are excited to take In Lieu of Flowers and make it our own for France and Belgium. Alexandre Avon and Amuz Distribution are amazing partners, and we appreciate them bringing us this funny proven format which audiences will truly enjoy.”
iWorld
Prime Video and Hrithik Roshan reunite for quirky heist comedy Mess
HRX Films expands pact with quirky heist comedy set for production
MUMBAI: Prime Video is doubling down on its partnership with Hrithik Roshan, announcing a new comedy film Mess that promises chaos, chuckles and a clever twist on the classic heist.
Produced by Hrithik Roshan and Eshaan Roshan under HRX Films, a division of FilmKraft Productions, the film is being made in association with Soda Films Lab. Directed by Rajesh A Krishnan, Mess marks the second collaboration between the streaming platform and HRX Films after the upcoming thriller Storm.
At the heart of Mess lies an unusual premise. A group of robbers break into the home of a man with OCD, only to find themselves outmatched in a night-long standoff that flips the script on who is really in control. It is a set-up that blends tension with humour, turning a break-in into a breakdown of expectations.
Prime Video India director and head of originals Nikhil Madhok said, “A good story should surprise and entertain, and Mess does both with ease. It brings together a unique premise, memorable characters and a tone that keeps you laughing throughout.”
He added that the collaboration with HRX Films continues to grow stronger, with the new film reflecting a shared appetite for bold and original storytelling.
Hrithik Roshan said, “After Storm, Mess feels like a natural next step in our journey with Prime Video. The film captures the kind of unconventional storytelling we want to champion, with Rajesh bringing a distinctive voice to the narrative.”
Director Rajesh A Krishnan said, “The world of Mess is a mix of comedy and chaos, unusual enough to keep audiences on edge while still delivering humour. It has been a deeply collaborative and creatively fulfilling experience.”
The original screenplay comes from Paul Soter, with adaptation and dialogues by Kapil Sawant, adding another layer of craft to the film’s offbeat narrative.
As production gears up, Mess looks ready to live up to its name, serving up a delightful tangle of mayhem, mischief and movie magic for audiences in India and beyond.
