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ALTBalaji & MX Player’s show ‘Lock Upp’ reaches 100 mn views since its release
Mumbai: The unique captive reality show ‘Lock Upp’ by ALTBalaji & MX Player has successfully managed to garner 100 million views within 19 days of its release.
The show is currently streaming on ALTBalaji and is hosted by actress Kangana Ranaut. To create an exclusive user experience, MX Player & ALTBalaji has introduced two new features: Super Voting/for Loyal and Super Fans and Khabris on the apps.
Other features that will soon be introduced on the app are the audience suggestion poll and contestant chat. Additionally, MX Player & ALTBalaji will unveil the highly engaging ‘appeal box’ for a wholesome interactive experience.
ALTBalaji & MX Games are innovating and providing audiences with a chance to predict and win. Speaking on the new features, MX Media’s CEO Karan Bedi said, “At MX, we are always attempting to entertain our audiences with exciting and unique concepts. Our user-first approach in offering such content has made MX Player India’s largest entertainment platform. Our latest hit reality series, Lock Upp has something for every user.”
“We have introduced dynamic interactivity so that they get a chance to get involved with the contestants and increases the likelihood of building a long-term connection with them. To ensure our proposition succeeds, we believe in giving people more of what they love to build compelling connections,” Bedi added.
“A user who predicts elimination before it starts builds an emotional investment in the outcome and creates their unique personal journey with their favourite contestants on the show. We have lots more in store to create an entertaining real-time engagement for our users,” he said.
“AT ALTBalaji, the focus is always on introducing content that appeals to the mass audiences. With Lock Upp, an ALTBalaji Production, we have created multiple milestones with massive audience engagement topping the lists across all platforms. Extra-ordinary audience interactivity is a USP that ALTBalaji is looking to innovate even further. On the same lines, we are happy to introduce the concept of super fans where the ‘aam aadmi of India’ will have super-power to decide the fate of the contestant in the show and we will also give a super fan a chance to become a Khabri and intermingle with the contestants. To connect the audiences directly to the show, there is much more in store for everyone to stay engaged,” Czarina Ekta R Kapoor shares.
For example, the accurate winning prediction, team captain prediction or an elimination prediction will help users regularly earn points and prizes. This interactivity feature increases the chances of audience involvement in the show and helps them stay connected to their favourite contestants. The results will be announced on the show.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
