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Across the pond and on air Live Times tunes into North America

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MUMBAI: India’s news voice just got a transatlantic echo. Live Times, billed as India’s first global multicast news hub, has expanded its international footprint with a launch across the United States and Canada, making its content available on UVOtv, a FAST platform catering to global diaspora audiences.

The move opens up Live Times to an addressable audience of over 70 million people across North America who primarily consume news in languages other than English. The expansion significantly boosts India’s visibility in the global information ecosystem, positioning Live Times as a growing international player committed to fact-led, cross-border journalism.

North America has emerged as a strategic focus for the network, given its large and influential Indian diaspora with strong ties back home. The rollout builds on Live Times’ existing presence across the Middle East, Australia and Oceania, aligning with its stated aim of connecting overseas audiences to Indian perspectives with clarity and credibility.

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By partnering with UVOtv, Live Times gains access to a diverse, digitally native viewership while retaining its editorial positioning of accuracy-first reporting. The FAST distribution model also allows the channel to scale quickly across connected TV platforms without compromising reach or accessibility.

Announcing the expansion, Live Times founder Dilip Singh said the channel was created to amplify India’s voice globally and contribute to what he described as a “truth-based world information order”. He added that reaching 70 million viewers in North America marks a major step in building simultaneous global scale while deepening engagement with the diaspora, with plans to further widen coverage beyond Indian borders.

Welcoming the channel, UVOtv founder and CEO Lionel Dreshaj said Live Times strengthens the platform’s international news portfolio by offering Indian audiences in the US and Canada a credible, fact-driven connection to news from home.

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Now streaming across North America, Live Times continues to extend its global reach while holding firm to its editorial promise: delivering accurate, authentic journalism without compromise, wherever in the world it is watched.

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News Broadcasting

Induction cooktop demand spikes 30× amid LPG supply concerns

Supply worries linked to West Asia tensions push households and restaurants to turn to electric cooking alternatives

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MUMBAI: As geopolitical tensions in West Asia ripple through global energy supply chains, the familiar blue flame in Indian kitchens is facing an unexpected challenger: electricity.

What began as concerns over the availability of liquefied petroleum gas (LPG) has quickly evolved into a technology-driven shift in cooking habits. Households across India are increasingly turning to induction cooktops and other electric appliances, initially as a backup but now, for many, a necessity.

A sudden surge in demand

Recent data from quick-commerce and grocery platform BigBasket highlights the scale of the shift. According to Seshu Kumar Tirumala, the company’s chief buying and merchandising officer, demand for induction cooktops has risen dramatically.

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“Induction cooktops have seen a significant surge in demand, recording a fivefold jump on 10 March and a thirtyfold spike on 11 March,” Tirumala said.

The increase stands out sharply when compared with broader kitchen appliance trends. Most appliance categories are growing within 10 per cent of their typical demand levels, while induction cooktops have witnessed explosive growth as households rush to secure an alternative cooking option.

Major e-commerce platforms including Amazon and Flipkart have reported rising searches and orders for induction stoves. Quick-commerce apps such as Blinkit and Zepto have also witnessed stock shortages in major metropolitan areas including Delhi, Mumbai and Bengaluru.

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What was once considered a convenient appliance for hostels, small kitchens or occasional use has suddenly become an essential addition in many homes.

A crisis thousands of miles away

The trigger for this shift lies far beyond India’s kitchens.

Escalating conflict in the Middle East has disrupted shipping routes through the Strait of Hormuz, one of the world’s most critical energy corridors. Nearly 85 to 90 per cent of India’s LPG imports pass through this narrow waterway, making the country particularly vulnerable to supply disruptions.

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The ripple effects have been swift.

India currently meets roughly 60 per cent of its LPG demand through imports, and tightening global supply has already begun to affect domestic availability and prices.

Earlier this month, the price of domestic LPG cylinders increased by Rs 60, while commercial cylinders rose by more than Rs 114.

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To discourage panic buying and hoarding, the government has also extended the mandatory waiting period between domestic refill bookings from 21 days to 25 days.

Restaurants feel the pressure

The strain is not limited to households. Restaurants, hotels and roadside eateries are also grappling with supply constraints as commercial LPG availability tightens under restrictions imposed through the Essential Commodities Act.

In cities such as Bengaluru and Chennai, restaurant associations report that commercial LPG availability has dropped by as much as 75 per cent, forcing many establishments to rethink their kitchen operations.

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Some restaurants have reduced menu offerings, while others are rapidly installing high-efficiency induction systems, creating hybrid kitchens where electricity now shares the workload with gas.

For smaller eateries and roadside dhabas, the shift is less about sustainability and more about survival.

A potential structural shift

The government has maintained that there is no nationwide LPG crisis and has directed refineries to increase production to stabilise supply.

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Nevertheless, the developments of March 2026 may already be triggering a longer-term behavioural shift.

For decades, LPG has been the backbone of cooking in Indian households. However, recent disruptions have highlighted the risks of relying on a single fuel source.

Increasingly, households appear to be hedging against uncertainty by adopting electric cooking options to guard against price volatility and delivery delays.

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If the current trend continues, the induction cooktop, once viewed as a niche appliance, could emerge as a quiet symbol of India’s evolving kitchen economy.

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