News Broadcasting
ABP Ganga’s concert ‘NAAD’ celebrates Uttarakhand’s rich music and cultural legacy
Mumbai: ABP Ganga, the leading news channel of Uttar Pradesh and Uttarakhand, organised a successful music concert, NAAD, at Uttaranchal University of Dehradun. The event celebrated the music and culture of Uttarakhand and witnessed a massive turnout of more than 8000 music enthusiasts.
ABP Ganga’s NAAD brought together some of the most renowned names in Uttarakhand folk music and administration for a captivating mix of musical performances, engaging conversations, and insightful discussions. The event provided a platform to showcase the rich cultural heritage and musical brilliance of the region and the state.
The four-hour event featured top performers in Uttarakhand’s folk music heritage, including Jubin Nautiyal, Narendra Singh Negi, Pritam Bhartwan, Sangeeta Dhoundiyal, Kalpana Chauhan, Priyanka Mehar, Digvijay Singh Pariyar, Inder Arya, Jitendra Tomkyal and Pandavas – The Band. These musicians and doyens of Uttarakhand’s folk music were joined by a new generation of artists who expressed themselves on a national stage while keeping their roots and heritage intact.
Uttarakhand CM Pushkar Singh Dhami graced the event as a chief guest. His presence highlighted the government’s support for the event and its recognition of the importance of promoting Uttarakhand’s music and culture.
The event also featured a session with a panel of Uttarakhand bureaucrats who are active in the performing arts. These sessions provided insights into the role of music and culture in Uttarakhand’s development and showcased the state’s commitment to promoting its rich cultural heritage.
Overall, ABP Ganga’s NAAD was a resounding success, showcasing the best of Uttarakhand’s music & culture, and highlighting the state’s commitment to preserving and promoting its rich cultural heritage.
Witnessing the overwhelming response from the audience, ABP Ganga looks forward to organising many more such events that celebrate the diverse cultures and traditions of India.
ABP Ganga’s ‘NAAD’ will be aired on ABP Ganga on 15 April from 5 pm to 8 pm.
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.
