Music and Youth
9XM launches influencer-driven food show ‘9XM Ka Yum’
Mumbai: Music channel 9XM has announced a new food show called “9XM Ka Yum” starting on 14 March at 5 p.m on 9XM, at 7 p.m on 9X Jalwa and 8 p.m on 9X Tashan.
The show will feature some of India’s most popular food vloggers namely Harry Uppal, Chicken Leg Piece, Official Sahi Hai, Bhooka Sand, Sadi Gaddi. These vloggers will take you through an Indian street food journey exploring the cultural diversity of tastes and flavours. The show also offers insights into what it takes to be a successful content creator, said the statement.
Besides featuring some of the most well-known food vloggers, the show will also serve a generous helping of humour from hosts – Bade and Chota. 9XM has conceptualised a signature “Yum” tune and interesting trivia to complement the show on TV.
“Food and music are both happy spots for everyone,” said 9X Media chief programming officer Amar Tidke. “People bond over them as food and music are loved by family and friends. With ‘9XM Ka Yum’ we want to showcase the awesome work that’s being done by content creators from India and bring their amazing food stories to a larger audience. These creators are extremely popular amongst the youth and have a massive fan-following across the country. The ingredients of super-hit songs with bite-sized stories should work together for making a truly yummy dish!”
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
