Hindi
Thomson, CinemaNow to offer optimised digital movie solution
MUMBAI: Technicolour, the services division of Thomson, has partnered with CinemaNow, which works in digital entertainment technology, to offer online retailers a better way to deliver the digital content that consumers are demanding.
Under the new partnership, Technicolor and CinemaNow plan to provide a seamless, fully-integrated platform for the electronic delivery of movies, TV shows, music and software to consumers via a broadband Internet connection.
This platform will include content encoding and encryption, digital rights management (DRM), hosting and storage, promotions and ad management, streaming or download delivery, order fulfillment, reporting and forensics.
The end-to-end delivery channel will utilise Technicolor’s infrastructure and CinemaNow’s storefront and media manager application to facilitate new developments in electronic content distribution.
Emerging digital delivery services such as e-copy and second session, which are supplementary digital versions of physical DVDs purchased at retail stores, and online downloads will work across CinemaNow’s entire ecosystem of compatible consumer electronic devices including PCs, portable media players (PMP), digital television sets (DTV), set top boxes (STB), and network attached storage (NAS) devices from manufacturers such as Archos, Dish Network, HP, and Samsung.
Thomson stated, “this is the next stage in the evolution of the broadband digital supply chain. As the distribution of content transitions from physical to digital, a new streamlined infrastructure is required. The partnership between CinemaNow and Technicolor brings together and unifies two major pieces of a traditionally fragmented solution.”
Under the terms of the partnership, CinemaNow and Technicolor will also collaborate on special projects including adding HD movies to CinemaNow’s library of more than 10,000 titles available via embedded stores and consumer electronic devices.
The partnership will also enable CinemaNow to expand internationally, leveraging Technicolor’s digital supply chain services including preparing and hosting movies with subtitles and foreign language audio tracks.
Hindi
Zee5 and Applause Entertainment team up for whodunnit ‘Everybody Loves Sohrab Handa’
Rajat Kapoor directs star-studded murder mystery streaming from 10 April.
MUMBAI: Zee5 is serving up another killer collaboration and this time, the murder mystery comes with a generous side of dark humour and family dysfunction. The streaming platform has partnered with Applause Entertainment and Mithya Talkies to bring Everybody Loves Sohrab Handa, a fresh, twisted whodunnit written and directed by acclaimed filmmaker and actor Rajat Kapoor. The film will stream exclusively on Hindi Zee5 from 10 April.
The movie reimagines the classic murder mystery genre with a contemporary, darkly comic edge. It revolves around a group of friends and family who smile, drink, and celebrate together until the silence snaps and long-buried secrets spill out. The stellar ensemble cast includes Vinay Pathak, Ranvir Shorey, Waluscha De Sousa, Saurabh Shukla, Chandrachoor Rai, Neil Bhoopalam, Koel Purie, Palomi Ghosh, and Rajat Kapoor himself.
This latest offering continues the successful partnership between Zee5 and Applause Entertainment, which has previously delivered diverse hits such as Mithya, Bloody Brothers, and Jab Khuli Kitaab.
&TV Business Head of hindi Zee5 and chief channel officer Kaveri Das said, “Our collaboration with Applause Entertainment has consistently delivered distinct, high-impact storytelling. Everybody Loves Sohrab Handa is a natural progression, reinforcing our focus on genre-led content with a compelling whodunnit premise and a strong ensemble cast.”
Applause Entertainment business head for movies Sunil Chainani added, “This film adds yet another compelling layer to our slate with Rajat Kapoor’s unmistakable voice.”
Rajat Kapoor shared, “What interested me was not just the mechanics of a whodunnit, but the emotional violence that precedes physical violence. These are people who smile at each other, but there’s so much that is not said.”
The film promises razor-sharp writing, layered performances, and simmering tension, inviting viewers not just to solve the crime but to unravel the complex relationships at its heart.
If you love a good murder mystery served with wit and emotional depth, Everybody Loves Sohrab Handa looks set to be your next addictive watch. Mark your calendars, the whodunnit drops on Hindi Zee5 from 10 April.
