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Producers, plexes begin pressure game ahead of meeting

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MUMBAI: Ahead of their joint meeting this week, film producers and multiplex owners have started resorting to pressure tactics to get on to the better side of negotiations. While some production houses have announced the re-release of their slate of films in single-screen theatres across the country from 1 May, multiplexes have won over Percept Picture Company to release Hanuman once again.

Looks like with the release of the hit animated feature, multiplex owners like Fame, Inox, PVR, Fun and 24 Karat want to play one up on the producers. Film studios like Studio 18, YRF and UTV, on the other hand, are opening up their slate of old releases for display on select single-screen theatres.


“The tussle is on to make the other blink. A lot of the future action will depend on how the mid-week meeting shapes up,” says a trade analyst who is closely tracking the developments.


Last week it was Studio 18 which released Ghajini in Mumbai. Soon they plan to re-release Singh Is King, not just in Mumbai but also in all the major metros across India.


UTV will release films like Jodhaa Akbar, Race, A Wednesday, Oye Lucky! Lucky Oye!, Fashion, Goal, Aamir, Kismat Konnection and Welcome to Sajjanpur in single screens across the country from 1 May.


“We are going to release all the eight films across the country in single-screen theatres on 1 May,” confirms a UTV spokesperson.


Meanwhile, Yash Raj Films‘ Rab Ne Bana Di Jodi, which was released in two single-screen theatres, will now spread its wings to nine more screens in Mumbai next week.

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Hindi

Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation

Almighty Motion Picture taps Karan Vyas to script Marico story

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MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.

Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.

At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.

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The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.

The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.

Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.

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With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger

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