Hindi
NFDC home production ‘As the River Flows’ starts rolling
MUMBAI: The National Film Development Corporation of India (NFDC) has commenced the shooting of its home production As the River Flows.
The film, a socio-political thriller, talks of social conflicts and individual commitments in an age where being self centered is the norm. As the River Flows, written and directed by National award winning filmmaker Bidyut Kotoky, tells the story of a journalist named Abhijit Shandilya who is caught in a multi-layered world of intriguing happenings in the largest inhabited river island in the world, Majuli, in Assam.
The cast of the film includes veteran actor Victor Banerjee along with popular actors like Sanjay Suri, Raj Zutshi, Nakul Vaid, Naved Aslam and newcomer Bidita Bag. The music of the film is being given by well-known singer and music composer Zubin Garg.
The film is a bilingual film being made in Hindi and Assamese. While the Hindi version is named as As The River Flows, its Assamese version will be called Ekhon Nedhekha Nadir Shipaare.
Talking about the new project, director Kotoky says, “Initially I had my apprehension regarding NFDC, considering the general conception associated with a government organisation. But I must say, my experience with them came as a pleasant surprise and can now claim that the NFDC still remains the best bet for a newcomer if you have a good story to tell.”
NFDC, till date, has produced and financed more than 300 films in 15 Indian languages and has more than 15 international co-productions to their credit. Its catalogue includes some award winning films like Gandhi, Salaam Bombay, Massey Sahib, The Making of Mahatma and Train to Pakistan. The Corporation has worked with some of most acclaimed filmmakers like Satyajit Ray, Shyam Benegal, Mrinal Sen, Mira Nair, Aparna Sen, Ketan Mehta and Girish Kasaravalli.
Hindi
Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation
Almighty Motion Picture taps Karan Vyas to script Marico story
MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.
Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.
At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.
The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.
The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.
Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.
With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger








