Hindi
MPAA, plexes join hands against camcorder piracy
MUMBAI: More than 90 per cent of newly released films around the world that end up appearing illegally on the streets and on internet sites originate from illegal copies made in cinema halls.
In a joint initiative, the Motion Picture Association of America, PVR and Adlabs decided to come down heavily against the major source of piracy and launched a campaign to this effect.
Motion Picture Association of America CEO and Chairman Dan Glickman, PVR Cinemas CEO Amitabh Vardhan and Adlabs COO Tushar Dhingra attended the meet at Adlabs‘ Odeon Big Cinemas multiplex in Delhi where the announcement was made.
Called the ‘Make a Difference‘ campaign, the initiative sets up a series of anti-camcord training sessions for theatre employees across the country.
“With the advancement of technology, piracy is getting a boost but the same technology can also be used in order to curb the spread.
“The Big Cinemas team firmly stands behind this MPAA initiative which takes proactive action to curb camcord piracy and we hope that the anti-piracy laws are more steadfastly enforced in India,” said Dhingra.
Remarked Vardhan, “Like every business, the motion picture industry relies on its profits to invest in future projects. Piracy results in fewer films being financed, which means jobs are not created and local goods and services – such as cinema tickets – are not purchased.
Fame Adlabs, Fun Republic and other cinemas will also be part of this nationwide training initiative to raise awareness of unauthorised recordings in cinemas.
Hindi
Dhurandhar the revenge storms past Rs 1,000 crore in a week, rewrites box office records
Aditya Dhar’s spy thriller sets fastest run to Rs 1,000 crore with record-breaking weekday hold
MUMBAI: The box office has a new juggernaut—and it is moving at breakneck speed. Dhurandhar the revenge has smashed past the Rs 1,000 crore mark worldwide in just a week, clocking a staggering Rs 1,088 crore and resetting the rules of the blockbuster game.
Backed by Jio Studios and B62 Studios, and directed by Aditya Dhar, the spy action sequel opened to the biggest weekend ever for an Indian film globally—and then refused to slow down. Unlike typical tentpole releases that taper off after Sunday, this one powered through the weekdays with rare muscle, posting Rs 64 crore on Monday, Rs 58 crore on Tuesday, Rs 49 crore on Wednesday and Rs 53 crore on Thursday.
The numbers stack up to a formidable first-week haul. India collections stand at Rs 690 crore nett and Rs 814 crore gross, while overseas markets have chipped in Rs 274 crore, taking the worldwide total to Rs 1,088 crore in just eight days.
The film’s opening weekend alone delivered Rs 466 crore, laying the foundation for what is now being billed as the fastest climb to the Rs 1,000 crore club in Indian cinema. Every single day of its first week has set fresh benchmarks, from the highest opening weekend to the strongest weekday hold—metrics that typically separate hits from phenomena.
A sequel to the earlier hit Dhurandhar, the film has not just built on its predecessor’s momentum but obliterated previous records, emerging as the biggest global blockbuster run by an Indian film to date.
At this pace, the film is not merely riding a wave—it is creating one.
