Brands
Zebronics audio ropes in Hrithik Roshan
MUMBAI: Zebronics, a brand that has made commendable strides in the peripherals, consumer electronics and surveillance, announced Bollywood star Hrithik Roshan as its brand ambassador.
The brand acclaims Roshan as a true exemplification to its philosophy, of marrying technology with style, designed for today’s fashionable and tech savvy youth.
On one hand, Hrithik is known for being a perfectionist and on the other, Zebronics stands true to its promise of superior quality and design. Blending both shall take the brand to unseen heights.
Throughout his movies we’ve watched him seamlessly blend into the persona regardless of whether he’s a hunk or a superhero or royalty. This correctly is reflective of Zebronics products which is high-quality ranking, delivering optimum performance.
Zebronics director Rajesh Doshi said, “Hrithik Roshan’s distinctiveness underlines the true epitome of our proposition and needless to say we are thrilled and excited to have him on board. He has always been the trend-setting star ‘always ahead’, like our brand attitude.”
Roshan said, “Apart from my love for acting, music drives me to do more and what better fit than Zebronics which is now synonym to audio products in India.”
Apart from the launches and promotions, Roshan shall also be involved actively with brand communication across platforms. Zebronics plans to roll its brand campaign with Hrithik Roshan shortly this year.
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
