MAM
Yusuf Hatia takes charge as MD, FleishmanHillard
MUMBAI: FleishmanHillard (FH), the global communication firm has elevated Yusuf Hatia to managing director, India. Hatia in his new position will be responsible for deciding the strategic direction for the agency while also continuing to provide the high-level strategic communications counsel to corporations and organizations.
Hatia is a founding team member of the company, which entered the market in 2007, having its first office in Maharashtra.
.jpg)
“Yusuf Hatia has been a cornerstone of FH in India. He has been a key factor in tripling our offices, instrumental in finding and supporting an impressive and fast-growing portfolio of clients and essential to the mentoring of a close-knit team of communications professionals,” said FleishmanHillard‘s Asia Pacific president Lynne Anne Davis.
“Over the past 12 months, he has won an impressive calling of new clients. He is the ideal candidate to take on the leadership mantle to take us into our next phase of growth,” informed Davis.
Hatia, in his earlier stint, worked as managing director of client service, India. Pior to that, he was also managing director of FH‘s Mumbai office, where he provided strategic communications advice to a broad range of clients.
Hatia also heads the agency‘s Majlis offering, a specialty service created to assist corporations looking to build and protect their reputation with the Muslim community. He brings an international perspective to all his engagements, having worked previously in the United Kingdom and the Middle East.
FleishmanHillard is part of Diversified Agency Services, a division of Omnicom Group Inc. and offers public relations, public affairs, marketing, paid media and transmedia and social content.
MAM
Ameya Velankar steps down as Uber’s head of marketing for India & South Asia
Veteran marketer exits after more than seven years with the ride-hailing giant.
MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.
During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.
Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.
Details of his next professional move have not been disclosed.
In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.
