MAM
Xerox India takes on HP in printers, scanners segment
BANGALORE: Xerox India Ltd. (XIL) has announced plans to expand its presence in new product categories of the Indian market. As part of this endeavor, Xerox will strengthen its product portfolio in India and enter new product categories namely projectors and scanners.
As a start, Xerox is launching six scanners and two projectors in the Indian market. With this launch, Xerox will have an offering of over 100 products in India.
For better streamlining, Xerox has re-oriented into three main business groups- the New Office Group (NOG), the Production Systems group and Xerox Global services group.
The new products launched by Xerox are a part of its NOG which also happens to be a key business group for Xerox in India and offers a comprehensive range of black & white and color document management products that include printers, copiers, advanced multifunction systems, faxes, and office supplies such as paper and consumables, stated an official release.
The NOG has identified ‘MFD adoption’, ‘Color Everywhere’ and ‘Two-Tier’ distribution model as the key business priorities for 2005. XIL wants to grow their printer and A4 MFD business and replace the space occupied by inkjet printers with their MFD laser printers and monochrome printers with color printers. To achieve this, XIL has played with pricing to compete with HP. Xerox is a recognized brand name, XIL plan to create a demand for the brand.
XIL MD Andrew Horne said, “By expanding our presence across new market segments, we will cater to a larger base of customers in India. I am confident that our industry leading range of scanners and projectors will prove to be extremely popular and will give Indian customers access to the ‘best in class’ technologies and products from the Xerox world.”
Outlining the market potential of the new segments, Natesh Mani, executive director, NOG, XIL said, “The scanner and projector markets offer a tremendous business opportunity for Xerox. We are committed to providing the Indian channel community a strong value proposition to help us develop long-term partnerships and become a vendor of choice. The launch of our new product categories is a strong testimony of the R&D investment made by Xerox, as globally two-thirds of Xerox’s current technology sales come from products launched in the past two years”.
To create an effective national channel network, Xerox had recently implemented its ‘two-tier’ distribution model in India. XIL has signed five partnerships recently with Redington India Limited and Ingram Micro as its national distributors and with Salora International, Micromax and Ansatta as its regional distributors. XIL has also partnered with ACCEL ICIM and Godrej Prima as its service partners and with eSys Information Technologies as its supplies distributor, the release added.
The new products launched by Xerox in India include the Xerox DP 820 and Xerox DP 1011 projectors and the scanner range that includes: Xerox 2400, Xerox 4800, Xerox Documate 510, Xerox Documate 520, Xerox Documate 250 and the Xerox Documate 252.
The projectors and scanners will be distributed through Xerox’s ‘two-tier’ distribution model. Xerox currently has a network of three national and two regional distributors, further supported by 620 channel partners and over 1,000 resellers in India. JWT handle the XIL account.
Brands
Dabur buys minority stake in Ras Beauty for Rs 60 crore
Dabur Ventures deal backs fast-growing luxury skincare brand
MUMBAI: Dabur India Limited has dipped into the world of luxury skincare, signing a definitive agreement to acquire a minority stake in Ras Beauty Private Limited for Rs 60 crore. The investment marks the first bet from Dabur Ventures, the FMCG major’s Rs 500 crore platform set up in October 2025 to back high-potential, new-age direct-to-consumer brands.
Founded in Raipur by Shubhika Jain, her sister Suramya Jain and their mother Sangeeta Jain, Ras Beauty has grown from a family-led passion project into a fast-scaling “Farm-to-Face” skincare label. Its range of face elixirs, serums and moisturisers blends essential oils with nature-derived actives, striking a balance between botanical purity and laboratory precision.
The numbers tell their own story. Ras has clocked a three-year Cagr of around 75 per cent and an annual run rate of approximately Rs 100 crore, all while maintaining strong gross margins. That growth has been fuelled by a digital-first approach, in-house R&D and manufacturing, and a sharp focus on clean, sustainable sourcing.
Dabur India executive director and group head corporate strategy Abhinav Dhall, said the company was drawn to Ras’s distinct positioning at the intersection of nature, science and luxury. He added that the premium beauty segment is poised for robust expansion over the coming decade, and that Ras is well placed to capture that opportunity.
For Ras, the partnership is as much about scale as it is about shared philosophy. Co-founder and CEO Shubhika Jain said Dabur’s 141-year legacy of building trusted, purpose-led brands makes it a natural ally. The capital infusion, she noted, will help accelerate the brand’s omnichannel footprint, deepen research capabilities and invest in team and brand building, with an eye on establishing Ras as a leading Indian luxury skincare name both domestically and overseas.
With this move, Dabur is not just investing in a skincare label. It is placing an early wager on India’s growing appetite for premium, conscious beauty, and signalling that heritage FMCG players are ready to play in the new-age D2C arena.
