Brands
Wrangler & Hot Wheels launch new streetwear collection in India
Mumbai: Wrangler has partnered with Mattel Inc’s Hot Wheels for a nostalgia-themed collection featuring denim, jackets, coveralls, and graphic tees for both youth and adults. The Wrangler x Hot Wheels collection also includes a limited-edition Wrangler-branded ’85 Ford Bronco die-cast. Building on the success of their Wrangler x Barbie collaboration in 2023, this new collection showcases motorsport-inspired designs on classic denim and colorful tees.
“Partnering with Hot Wheels has been a collision of heritage and horsepower,” said Kontoor vice president of global marketing, Holly Wheeler. “Tapping into the resurgence of motorsport and inspired by the classic American iconography and nostalgia of both brands, Wrangler x Hot Wheels hits the market at full speed and ignites a beloved pastime shared from generation to generation.”
The collection is available for purchase online and in selected Wrangler and Shoppers Stop stores across India.
Brands
Tata Consumer Products faces Rs 98 crore tax demand
Income tax authorities raise significant demand for the 2022-23 financial year
MUMBAI: Tata Consumer Products Limited has received an assessment order from the income tax department involving a substantial financial demand. The order, issued by the assistant commissioner of income tax in Kolkata, was received by the company on 13 March 2026. It follows an audit of the income tax returns filed for the 2022-23 financial year, during which the assessing officer made specific additions and disallowances to the company’s reported income.
The total demand raised by the authorities amounts to Rs 98,03,33,930, a figure that includes both the principal tax amount and accrued interest. This disclosure was made by the company’s company secretary & compliance officer, delnaz dara harda, in a formal filing to the National Stock Exchange and BSE Limited on 14 March 2026. The filing was made pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.
In response to the order, Tata Consumer Products has stated that it believes the demand is not maintainable under current law. The management has confirmed that the company is currently in the process of filing an appeal against the assessment. Furthermore, the company clarified that there is no immediate impact on its current financial standing, operations, or other corporate activities resulting from this specific order.








