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Where to Fynd Celio outlets in Mumbai

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MUMBAI: Fynd, a fashion e-commerce portal, has incorporated the services of its stores in all the Celio (European menswear brand) stores across Mumbai.

By leveraging technology and investing in constant innovation through products such as Fynd Store, the company aims to offer Indian fashion enthusiasts an unparalleled shopping experience.

Fynd co-founder Harsh Shah said, “The Fynd Store augments in-store sales conversions for our partners, making it a win-win solution.”

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By enabling customers to browse through all the products through an in-store screen, Fynd Store adds great convenience for shopping. In addition, it helps retail outlets to eliminate loss in sales and contributes up to 15 per cent of an outlet’s sales. Fynd Store has had integrations with several brands including Steve Madden, Reliance Brands, Hunkemöller, Gas, Superdry and Brooks Brothers, across India.

Celio International national sales head Francois Gomez said, “Fynd Store will help us increase the in-store conversion rate. With over 30 stores, we look forward to integrating this solution in all the stores by the next quarter.”

Fynd’s association with Celio will ensure that every shopper gets his favourite product delivered to his address.

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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