MAM
WeWork India launches ‘WeWork Workplace’, a tech-enabled space management solution
Mumbai: WeWork India, the country’s flexible workspace provider announced the launch of their brand new space management tool ‘WeWork Workplace’, in collaboration with Yardi, a workspace management solution. WeWork Workplace is the product in the market that can combine all space types (privately leased/owned, WeWork and WeWork shared/affiliate) within a single experience. Additionally, companies that may need overflow space will have the option to enable access to WeWork and WeWork affiliated locations for their employees globally.
At a time when India’s modern workforce with its evolving hybrid work culture faces a challenge of excess and underutilised office space, Workplace’s software stands out as a comprehensive solution. It offers enterprises a streamlined approach to integrate and manage space as well as optimise portfolios, along with access to more than 500 WeWork workspaces on one platform. This leads to effective cost saving for enterprises with the help of real time data analytics. In a world where the dynamics of work have undergone significant shifts, Workplace will help manage the workforce as well as the workspace, leading to greater productivity. The tech-enabled solution will further enhance the managed office segment, simplifying the digitisation of the workspace, and ensuring employees come in for meaningful collaborations. WeWork India will provide Workplace not only in its owned spaces but also at large technology parks in association with developers and directly for corporations for their occupied spaces. At present WeWork India is the only flex player with such an offering for managed offices. Workplace will help organisations manage their workforce rather than just workspace, and increase their productivity.
WeWork India CEO Karan Virwani said, “In an era where hybrid and flexible work culture take centre stage, space management plays a very crucial role for enterprises. There is an urgent need to scope out operational inefficiencies in a systematic manner, for businesses to thrive. Workplace is uniquely placed to help businesses optimise their functional office space requirements while elevating the office experience for its employees in an intentional way. It will facilitate real-time insights for data-driven decision-making. Our collaboration with Yardi, a renowned leader in real estate technology, underscores our commitment to delivering innovative solutions uniquely tailored to meet the evolving needs of modern businesses.”
WeWork Workplace includes several features that allow users to book desks and facilitate an effective office experience. Users can search for colleagues to discover their seating arrangements and plan their attendance schedule accordingly. With seamless integration with Microsoft Outlook and Google Calendar, Workplace enables users to conveniently book meeting rooms within the app. Not only that, it serves as a comprehensive central hub for daily scheduling and management, offering a convenient platform for important company announcements and real-time event updates. Workplace not only enhances employee and member experience but also propels the industry forward by enabling businesses to optimise space. Being a people-first platform, Workplace is equipped to quickly adapt to organisational shifts and office space strategies, thus facilitating a future-ready approach to work.
Ahead of launching Workplace, WeWork India ran a pilot program which garnered positive feedback from various enterprises, signalling the need for such robust space management tools. Further to the pilot, there are currently 30 accounts in use by over 6000 members in India, and over 830 accounts and over 151,000 members globally. With the introduction of WeWork Workplace, WeWork India reinforces its commitment towards enhancing member experience while also propelling the industry forward by enabling businesses to optimise space and embrace a future-ready approach to work. By driving innovation through customised product solutions, WeWork India will continue its growth trajectory in changing the landscape of flexible workspaces in the country.
To know more about Workplace, click here for the admin view demo and here for the employee view demo.
Brands
73 million urban Indians overweight, just 4.99 per cent aware of GLP-1: Kantar report
South India leads in risk as treatment literacy struggles to keep pace
NATIONAL: Urban India is edging towards what researchers call a metabolic inflection point. Sedentary work, richer diets and stress-heavy lives are swelling the ranks of the overweight and diabetic, forcing a rethink of healthcare priorities.
Ahead of World Obesity Day, Kantar India released its GLP-1 Opportunity Index Report, mapping the scale of the crisis and probing awareness of GLP-1 therapies, a fast-rising class of drugs used globally to manage diabetes and cut weight.
The numbers are stark. Roughly 20 per cent, or 73 million, of urban Indians aged 15 and above are overweight or obese. An estimated 101 million Indians live with diabetes, while another 136 million hover at pre-diabetic risk. Urban prevalence stands at 14.2 per cent, far above rural India’s 8.3 per cent.
Yet treatment literacy lags. Although 85 per cent of overweight individuals say they are trying to lose weight, just 4.99 per cent of urban Indians are aware of GLP-1 therapies.
Where awareness exists, intent follows. Among diabetics who know of GLP-1 drugs, 49.2 per cent say they are likely to use them. Some 44.1 per cent favour weekly dosage formats, signalling appetite for convenience-led care.
The burden is not evenly spread. Gen X accounts for 40 per cent of the overweight base and 73 per cent of urban diabetes cases, making mid-life Indians the epicentre of the crisis. Affluent NCCS A households , 40 per cent of the urban population, represent 46 per cent of the overweight segment. Within this group, 36 per cent report having experienced diabetes in the past year.
Geography sharpens the divide. South India makes up 36 per cent of the overweight population and 43 per cent of urban diabetes cases. Kerala and Telangana lead in penetration, a pattern the report links to rapid urbanisation, sedentary jobs and lifestyle shifts.
Kantar director specialist businesses, South Asia Puneet Avasthi, called the obesity-diabetes spiral one of the decade’s most consequential healthcare turning points. The commercial opportunity for GLP-1 therapies, he said, is sizeable, but will hinge on education and speed.
Kantar associate vice president, specialist businesses, South Asia Soumajit Dey said the study quantifies the yawning gap between disease burden and treatment awareness, offering sharper cues for regional and demographic targeting.
The media prescription is equally pointed. Television, with 79 per cent reach among high-risk, mid-life audiences, should serve as the anchor medium, the report argues, backed by digital, print, radio and outdoor to push reach towards 95 per cent and sustain engagement.
As global fervour around next-generation metabolic drugs intensifies, India looks less like a late entrant and more like an under-informed giant. For pharma and healthcare brands, the window to define leadership in the GLP-1 race may be narrow and lucrative.
