MAM
TVS Eurogrip Tyres is ‘technical partner’ for TVS One Make Championship 2021
Mumbai: TVS Srichakra Ltd, manufacturer of two & three-wheeler and off-highway tyres will power the TVS One Make Championship 2021 as a ‘technical partner’ for the third year in a row.
The partnership entails strategic collaboration between TVS Eurogrip and TVS Apache brands and all motorcycles in the One Make racing event will be shod with custom-designed TVS Eurogrip race tyres. The racing event will be conducted in five rounds at Madras Motor Race Track (MMRT) circuit starting from 21 August.
Speaking on the occasion, TVS Srichakra Ltd, chief technology officer (R&D), V Sivaramakrishnan said, “Machines are always built to the specifications of FMSCI and on straight parts of the track, every racer worth their salt is as good as the other. It is through superior cornering that races are won, and that’s where the tyres play a crucial role. Our tyres are designed to give expert riders the confidence to negotiate corners with laser-sharp precision at high speeds. We are looking forward to another year of this exciting association with TVS One Make Championship.”
TVS Racing is the pioneer of One Make Championship in the country, being the first Indian manufacturer to introduce the championship in India in 1994. The championship has been a platform for two-wheeler racing enthusiasts and has given them the opportunity to become champions. The TVS Apache series of motorcycles have been built over the years on this racing DNA.
This year’s edition will see TVS Eurogrip’s flagship products Protorq Extreme (Zero Degree Steel Belt Radial tyres) and Remora adorning TVS Apache RR310 and TVS Apache RTR 200 4V motorcycles.
While talking about the partnership, TVS Srichakra Ltd executive vice president, P Madhavan said, “TVS Eurogrip has had a long-standing relationship with TVS Motor Company and we are glad to be strategically associated with TVS Racing. As we sign on for the third year in a row as technical partners for TVS One Make Championship, we remain committed towards strengthening two-wheeler racing in India and offering world-class high-performance products for today’s new-age bikers.”
VP (R&D and TVS Racing) R Babu commenting on the association, said, “We at TVS Racing, India’s first factory racing team, have been consistently working to improve the performance of the machine and the riders in the TVS One Make Championship year on year. With enhanced feedback from the TVS Eurogrip, the rider will feel more confident in the race and will gradually progress with outstanding results in TVS Apache RR310 and TVS Apache RTR 200 4V categories. We look forward to the continued fruitful association with TVS Srichakra Ltd.”
MAM
Sameer Nair steps down as CEO of Applause Entertainment
Veteran media executive exits after a decade at the Aditya Birla Group-backed studio.
MUMBAI: After a decade of calling the shots, Sameer Nair is taking a bow from Applause Entertainment. The veteran industry leader and CEO of the prominent content studio is stepping down from his role, according to sources familiar with the development. This marks a significant leadership transition at one of India’s key players in the television and digital content space.
Applause Entertainment, part of the Aditya Birla Group, has built a strong reputation under Nair’s leadership for its high-quality adaptations of international formats and a slate of original series across OTT platforms. Nair, who joined the company a decade ago, was instrumental in shaping its growth and positioning it as a notable force in India’s evolving streaming landscape.
Prior to Applause, he held senior roles at major media organisations, including Star India, where he played a pivotal part in the launch of the iconic show Kaun Banega Crorepati in 2000. He also worked with Balaji Telefilms and NDTV Imagine.
It remains unclear who will succeed Nair or what his next professional move will be. Queries sent to Nair did not receive a response, and Applause Entertainment declined to comment on the matter.
His exit comes at a time when the Indian content ecosystem is undergoing rapid changes, with streaming platforms recalibrating investments, focusing on profitability, and adjusting content strategies amid shifting viewer preferences and increasing competition.
Industry insiders suggest the transition could signal a strategic reset for Applause as it navigates the next phase of growth.
In the fast-paced world of Indian entertainment, where hits can fade as quickly as they rise, Sameer Nair has enjoyed a remarkably steady and influential run. As he steps off the stage at Applause, the spotlight now turns to what comes next for both the executive and the studio he helped build.
