MAM
Tread.fit rebrands as Cultbike.fit
Mumbai: Homegrown premier fitness bike brand Tread.fit has rebranded itself as Cultbike.fit. The firm’s rebranding is a result of its acquisition by the fitness company, Cult.Fit.
With this step the brand aims to cement the completion of its transformation into one of the finest fitness convenience brands in the country, said the company in a statement.
“As acquired by Cult.fit, we want to create a uniformity aligned with the mother brand and it is reflected through the new brand name and logo. The objective behind rebranding is that we want to identify ourselves as a part of Cult.fit and further our credibility amongst users,” stated Cultbike.fit CEO Dinesh Godara, speaking on this major brand transition.
“With the current acquisition, we have become a pool of one of the most diverse and trusted fitness companies in the country. The aim is to continue to bring fitness to every household and fulfill our vision of a healthier India,” he further added.
The home fitness equipment brand, Cultbike.fit is focused on providing high-end fitness bikes in different regions of the country. With free delivery and installation services, the brand offers complete guidance and assistance to its customers to commence their fitness journey, stated the company.
MAM
PwC India announces leadership change in Deals practice
Shashank Jain steps down as co-leader after nearly three decades with the firm.
MUMBAI: When one dealmaker steps off the pitch, another is ready to take the baton because in the fast-moving world of transactions, the game never really stops. PwC India has announced a leadership transition in its Deals practice, with Shashank Jain stepping down from his role as co-leader to pursue an opportunity in the industry. The practice will continue to be led by Mohit Chopra, ensuring continuity and sustained growth momentum.
PwC India partner and leader for advisory dinesh Arora paid tribute to Jain’s contributions. “We deeply appreciate the significant contributions made by Shashank over close to three decades he has spent with PwC, particularly his defining role in shaping and strengthening our Transaction Services practice in India,” he said. Arora highlighted Jain’s support for clients through some of the most complex and significant transactions in the Indian market, noting his deep technical expertise, sound judgment and nuanced understanding of the evolving M&A landscape.
The Deals practice remains a key growth driver for PwC India, and the firm expects continued expansion under Mohit Chopra’s leadership. He will continue to guide clients through complex transactions and transformational business moments, building on the strong foundation established over the years.
Reflecting on his journey, Shashank Jain said, “I have had an exceptional journey at PwC. I owe my growth and learning to the nurturing environment and leadership development that PwC provided.” He added that he had been working closely with Mohit and the larger team to ensure a smooth transition and expressed confidence that Chopra would take the Deals practice to newer heights.
From intern to respected deals leader, Shashank Jain has clearly closed many successful transactions and now, it seems, he’s ready to strike a new deal of his own.
