MAM
Toon Disney launches ‘Tarzan Josh’ contest
MUMBAI: This October, Toon Disney is calling on kids across the country to tune into The Legend of Tarzan, and participate in the ‘Tarzan Jungle Josh’ contest to win prizes.
Kid viewers need to follow the show closely from Monday to Friday at 3:30 pm and spot the number of times Tarzan’s friend, Terk pops out from behind the Toon Disney logo during the show.
Twenty five daily winners will bag exclusive Tarzan Jungle Monoculars and three winners will take home the Grand prize of an Avon cycle at the end of the contest. This contest ends on 21 October, 2005.
Walt Disney Television International (India) director marketing and communications Tushar Shah said, “Our on-air contests are built in to create a larger sphere of interactivity for our audiences while allowing them to be a part of the thrill and adventure of their favourite characters on television. Mischief is synonymous with the brand feel and tone of Toon Disney and what would be a better way to engage a child’s imagination than with the simple – Hide and Seek game played on-air.”
Participants can send in their entries to Toon Disney through mobiles and landlines. Kids can also log onto the Tarzan Jungle Josh Contest on the channel’s website – www.toondisneyindia.com.
MUMBAI: BKT Tyres has decided to roll into the two-wheeler world with some serious jurrat and it’s brought Ranveer Singh along for the ride. The off-highway tyre specialist has unveiled its new campaign, ‘Jurrat’, marking a strategic push into India’s massive two-wheeler segment. The high-energy TV commercial, featuring brand ambassador Ranveer Singh, debuted on 3 April 2026 during the Indian Men’s T20 League 2026.
The campaign revolves around the core belief that true confidence on the road comes from dependable performance beneath you. ‘Jurrat’ (meaning courage) captures the mindset of riders who navigate dynamic and often unpredictable daily commutes with determination. It brings BKT Tyres’ brand philosophy ‘Elevate Your Drive’ into the two-wheeler space by spotlighting three key product benefits: long life, exceptional road grip, and unmatched comfort.
BKT Tyres chief marketing officer for India Mahesh Koppad said, “India’s two-wheeler segment reflects the way the country moves, works, and progresses every day. ‘Jurrat’ highlights how performance-led tyres, engineered for long life, comfort, and grip, enhance the overall riding experience and support uninterrupted progress in everyday life.”
The campaign is being rolled out across television and digital platforms with high-impact placements to ensure maximum reach and engagement.
This launch represents BKT Tyres’ calibrated expansion from its stronghold in off-highway tyres to becoming a more holistic mobility brand, addressing the everyday transportation needs of millions of Indian riders who rely on motorcycles and scooters as their primary mode of transport.
In a segment where confidence is everything, BKT Tyres is betting that a combination of bold celebrity appeal and strong product performance will help it gain serious traction on Indian roads. The campaign signals that the company is ready to move beyond its traditional turf and accelerate in the fast-paced two-wheeler market.
