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TikTok Partners with National Skill Development Corporation (NSDC) to support Skill Development in India and celebrate World Youth Skills Day 2019
MUMBAI: TikTok, the world's leading short video platform, and National Skill Development Corporation (NSDC) have partnered to support Skill Development in India and celebrate World Youth Skills Day 2019. As part of the collaboration, NSDC (@skillindiaofficial) has joined TikTok to leverage the platform to educate TikTok’s over 200 million users, including first-time Internet users in India about the ongoing government-driven skill development programs and vocational training opportunities in the country through an in-app campaign #Skills4All.
Gaurav Kapoor, Senior Head, Comm. & Advocacy and Industry Partnership & CSR, National Skill Development Corporation said, "We are excited to join TikTok, in celebration of World Youth Skills Day 2019. Through this platform, we look forward to engaging with TikTok’s vibrant community to achieve our vision of a skilled India. Through diverse content on TikTok, we aim to excite and educate the youth about the various opportunities in the space of vocational training in India. We believe that by harnessing the potential of short-videos, we will be able to motivate youth to join Skill India mission.”
As a platform that celebrates trends, encourages creativity and embraces diversity, TikTok has become the preferred platform for expression of India’s digital-savvy youth, given its easy-to-use tools and features to create and discover great content,all made easy on the mobile. TikTok, available in 10 major Indian languages, empowers its users across the length and breadth of the country to showcase their creative expression, talent, and skills through their videos.
Popular TikTok creators support #Skills4All: @skillindiaofficial, @swapniljoshi and @rannvijaysingha
“We are excited to partner with NSDC in their World Youth Skills Day initiative to promote skill development among India’s youth on TikTok and educate them about vocational training and programs. This partnership is aligned with TikTok’s mission to empower India’s creative economy by providing its over 200 million users with a global platform to showcase their talent and skills across categories. We hope to help NSDC bridge the existing gap of skills supply by educating our users about their initiatives,” said Nitin Saluja, Director, Public Policy, TikTok.
NSDC aims to promote skill development by catalyzing creation of large, quality and for-profit vocational institutions. Through TikTok’s community, NSDC aims to skill large number of youth with Scale, Speed and High Standards to achieve the vision of 'Skilled India'. With the innovative concept of short videos, the collaboration on the platform with #Skills4All has already garnered over 217.7 million views with some of the most popular TikTok creators such as @englishwithgeet, @rannvijaysingha and @theamrapalette sharing their videos on the TikTok.
Trending videos on #Skills4All – @englishwithgeet, @best.magic and @theamrapalette
Ready to create, share and discover new skills? Download TikTok now and start TikTok’ing!
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IICT partners with Gativedhi to bring studio production tools to students
New MoU lets students explore AI-driven production pipelines for AVGC-XR
MUMBAI: The Indian Institute of Creative Technologies (IICT) has teamed up with Gativedhi Technologies to give students a front-row seat to modern studio production. The collaboration will integrate Gativedhi’s AI-powered production intelligence platform, Shotrack, into academic programmes, letting students experience the workflow systems used by animation, VFX and gaming studios.
Under the MoU, faculty, students and researchers will get hands-on access to Shotrack through beta programmes, pilot deployments and academic evaluations. This will allow them to explore simulated production pipelines, understand asset management, track tasks and monitor schedules, essentially seeing how complex projects come together behind the scenes.
Shotrack is designed to tackle a key industry challenge: when multiple studios work on the same project, differing internal systems often create bottlenecks, slow approvals and complicate version control. The platform provides a unified production environment, enabling smoother collaboration across distributed teams while generating operational insights and predictive analytics to optimise crew allocation, forecast schedule risks and manage costs.
The collaboration also opens doors to Gativedhi’s wider ecosystem. Upcoming tools include StudioTrack, for studio operations management covering budgeting, recruitment and IT infrastructure, and WorkTrack, which measures workflow efficiency and team productivity across industries.
IICT plans to embed these tools into programmes covering animation pipelines, VFX workflows, gaming production and media project management. Students will also benefit from guest lectures, masterclasses, workshops, internships and research projects that connect academic learning with real-world studio practices.
IICT CEO Vishwas Deoskar, said the partnership provides “An environment where production pipeline tools can be explored, tested and refined while students gain insight into how large-scale productions are organised.”
Gativedhi Technologies founder & CEO Senthil Kumar added, “This collaboration introduces students to real-world studio management tools and helps us improve our platform with academic feedback.”
With Shotrack in classrooms, India’s future animators, VFX artists and gaming producers will get a taste of studio life long before they step into one.
