MAM
The ad trinity attends Goafest 2016
MUMBAI: A couple of a months ago, ad guru Prasoon Joshi pleasantly surprised the advertising fraternity by announcing McCann Worldgroup India’s presence at the 11th edition of Goafest, after three consecutive years of no show from the agency at the Creative Abbys. The agency sent symbolic token entries to honour the festival in all the categories and their delegates participated and attended the fest in large numbers.
Naturally anticipation was high to see if the other heavy metals in the industry like Ogilvy and Mather, Lowe Lintas and Leo Burnett, who had long refrained from attending the Creative Abbys, would also follow suit and rejoin the biggest celebration of Indian advertising under Ad club president Raj Nayak’s leadership.
Though the other two agencies didn’t participate at the Creative Abbys this year either, Goafest 2016 lived up to the anticipation to a certain extent as the top honchos of Ogilvy and Mather and Lowe Lintas graced the conference individually.
The second day of Goafest 2016 leadership summit saw an auditorium full of creatives and media honchos at the edge of their seats listening to Mullen Lowe Lintas chairman R Balki having a tete a tete with film maker Karan Johar on the stage.
When the curious audience couldn’t help but ask him — “What will it take to get Lowe Lintas back to Goafest? — Balki’s quick response was “Better ask Arun Iyer this question” before he gave a knowing smile.
“It’s not about returning to Goafest. Just like Karan is happy just making Hindi cinema, as an advertising agency, we are happy making campaigns that touch people. We are currently positioned in a way that we can say we are not ‘judged’ to be creative. I don’t think we will be back only because it works for us. We are positioned in a way that we can call ourselves good without recognition, we are doing good work given the credentials that come from clients. So when something like this is handed to us by default, it will be foolish to sort of give it away.”
It didn’t stop at that. The trinity was finally complete later that day when the advertising fraternity came together to felicitate O&M India creative director and executive chairman Piyush Pandey on receiving the Padma Shri award.
“We haven’t changed our stand. But, this invitation that has been extended to me pertains to my felicitation by the organisers for getting the Padma Shri this year. I have accepted it and feel honoured to be part of an industry show such as Goafest,” Pandey informed when asked about his presence at Goafest 2016.
The industry witnessed something similar when Prasoon Joshi was felicitated last year at the Goafest 2015. Given the indications, the industry is hopeful that the next edition of the advertising festival will see a full participation from all the industry heavy weights.
MAM
The Basic Cover Guide: Why Third-Party Online is Your First Step to Legal Safety
Many drivers assume basic coverage is just a formality until an accident involving someone else brings legal notices, compensation claims, and unexpected financial pressure. At that point, the real importance of car insurance becomes clear. A single road incident can quickly create obligations that are difficult to manage alone.
In this blog, you will learn how third-party online cover supports legal safety, what it includes, and why securing it online is a smart first step.
Why Third-Party Insurance is Legally Mandatory
Indian motor law requires vehicles used on public roads to carry third-party liability cover. The intent is to protect the public by ensuring there is a recognised route for compensation when a vehicle causes harm to others.
If a vehicle is driven without this cover, penalties can apply, and the owner may have to pay the compensation amount personally if legal liability is decided against them. This helps ensure that people who suffer loss are not left without support.
How Third-Party Online Insurance Works
When third party car insurance is purchased online, the proposer shares vehicle and personal details, pays the premium, and receives the policy document in digital form. The cover applies during the policy period and provides legal liability protection for others arising from the use of the insured vehicle.
If an incident leads to a claim, the process usually involves reporting, submitting required papers, and following the steps set by the authority handling the matter.
What is Covered Under Third-Party Insurance?
This cover is designed to pay for losses suffered by others when legal liability is established. The response depends on the policy terms, the evidence, and the decision made during the claim proceedings.
Bodily Injury to Third Party
If someone else is injured in an accident involving the insured vehicle, the policy can cover the insured person’s legal liability. Compensation is assessed using medical records and other supporting documents, along with findings on responsibility. Payment is made based on the final compensation amount decided in the case, as per the policy terms.
Property Damage
If another person’s property is damaged, the policy can respond to the insured person’s liability for that loss, within the limit mentioned in the policy. The amount is generally based on documents that support ownership and the assessed repair or replacement cost. Timely reporting and clear paperwork can reduce delays in assessment.
Legal Support During Claim Proceedings
Third-party claims can involve notices, hearings, and filings because they focus on legal liability. Under the policy terms, the insurer may assist in organising documents and managing parts of the defence process through appointed representatives. This can support orderly communication and reduce missed deadlines.
What is Not Covered
Third-party cover is narrow, so some common expenses are excluded. These exclusions are common, but the exact details depend on the policy terms.
● Damage to the insured vehicle is not covered, including repair costs.
● Loss or damage to the insured person’s belongings is not covered.
● Injury cover for the owner-driver or passengers is typically separate.
● Claims linked to use that breaches policy terms may not be payable.
● Contractual promises beyond legal liability are generally not included unless stated.
Why Buying Online Strengthens Legal Safety
Buying online does not change legal duties, but it can make compliance easier to maintain and easier to prove. Digital records also support clarity if cover dates are questioned after an incident.
● Digital issuance can reduce the risk of an accidental gap in cover.
● A stored e-policy can be retrieved quickly when proof is requested.
● Receipts and time stamps help confirm when the policy was active.
● Online renewals can support timely payment and avoid lapsed cover.
● Clear documents make limits and required steps easier to understand.
Conclusion
Third-party liability cover is a direct step towards legal protection because it covers losses suffered by others when a vehicle causes harm. It supports compliance and reduces the risk of penalties for uninsured driving. Buying online can help keep policy documents, dates, and receipts easy to retrieve during checks and claim proceedings. When the cover’s scope and exclusions are understood in advance, it becomes easier to stay compliant, prepared, and confident on the road.






