MAM
Tenable names Rajnish Gupta as MD & country manager for India
Mumbai: Tenable has announced the appointment of Rajnish Gupta as managing director for India and SAARC where he will lead strategic initiatives, oversee operations, and drive the continued growth of business and channel activities across the region.
This appointment aligns with Tenable’s rapid expansion of its cloud capabilities and exposure management platform, enabling organisations to know, expose and close their cyber exposure gaps.
“Rajnish’s extensive experience in finance, telecommunications, manufacturing, public sector, and his deep knowledge of cybersecurity will be instrumental in driving further growth in the region,” said Tenable Asia Pacific and Japan SVP Nigel Ng. “I’m confident that under Rajnish’s leadership, we will achieve significant advancements in delivering security solutions that address the evolving needs of our clients, ensuring they can understand and remediate their risk.”
With over 30 years of IT and cybersecurity experience driving momentum for enterprises, Gupta joins Tenable from Palo Alto Networks, where he was the India country director for the Cortex division. Prior to that, Gupta was a senior director and cyber security leader at Microsoft.
“With the modern attack surface rapidly expanding in both size and complexity, and security teams managing multiple clouds and identities across a converged IoT, OT, and IT landscape, we must continue helping our customers bridge the gap in how business and security leaders understand and manage cyber risk,” said Rajnish Gupta. “I look forward to working with our customers and partners to navigate the complex and ever-changing cybersecurity landscape.”
MAM
Bharat Vedica launches ‘From Beehives to Bottle’ campaign
Honey brand uses honeycomb-inspired hexagon bottle and reels to celebrate nature’s craft.
MUMBAI: Bharat Vedica just bottled nature’s buzz because when bees build the perfect shape, the smartest thing a brand can do is copy the homework. Bharat Vedica, the wellness-focused organic brand under A Patel Venture, has rolled out a digital-first campaign titled ‘From Beehives to Bottle’ that traces honey’s journey from blossom to breakfast table. The storytelling series of Instagram reels follows bees collecting nectar, the transformation inside the hive, and the final bottling turning a quiet natural process into engaging short-form content.
At the centre of the narrative is the brand’s new hexagon-shaped honey bottle, directly inspired by the honeycomb’s geometry widely regarded as one of nature’s most efficient designs. The shape serves as both packaging innovation and visual metaphor for precision, balance and harmony in every drop.
Nutritionist Kiran Kukreja (Nutty Over Nutrition) appears in the campaign content, explaining raw honey’s everyday benefits and its role in modern wellness routines.
The reels have driven strong performance on Instagram, with the brand recording a high double-digit month-on-month increase in follower acquisition and impressions reaching multiples of the existing base significantly boosting top-of-funnel visibility and discovery among premium consumers.
Bharat Vedica MD Arvind Patel said, “Bees build honeycombs with remarkable precision, creating a structure that represents efficiency, balance, and harmony. The hexagon bottle draws inspiration from that natural design, translating the beauty of the hive into something people can experience in their everyday kitchens.”
The refreshed raw honey range includes Ajwain Flower Honey, Rose Petal Honey, Forest Honey and Saffron (Kesar) Honey, available in 250 g and 500 g sizes. It is currently sold on the brand’s website and Amazon, with wider retail availability planned soon.
In a wellness world full of loud promises, Bharat Vedica quietly lets the bees do the talking proving that sometimes the sweetest story isn’t invented in a boardroom, it’s already humming away in a hive.
