AD Agencies
TBWAGroup Singapore names Mandy Wong as new CEO
SINGAPORE: TBWAGroup Singapore has announced Mandy Wong as its new CEO, marking the latest chapter in a career that has steadily climbed the agency ladder.
Wong’s journey with TBWA reads like a masterclass in agency life. She joined the group in 2001 in Malaysia, working on Tourism Malaysia campaigns across the Asean region. By 2005, she had moved to Singapore, spearheading global accounts for Standard Chartered Bank and later taking on leadership roles with Airbnb, Caltex, and the Singapore Tourism Board.
Her rise has been steady and impressive: from senior account manager to account director, then global group account director, before stepping into managing partner in 2019, managing director in 2021, and finally president in 2022. Now, after nearly 21 years with the agency, Wong is at the helm, ready to steer TBWAGroup Singapore into its next era.
Known for her strategic vision and global experience, Wong brings a blend of creative savvy and business acumen to the role. Colleagues describe her as someone who balances big-picture thinking with an eye for detail – the perfect mix for leading an agency in a fast-evolving market.
As TBWA Singapore looks ahead, all eyes will be on Wong to see how she continues to fuse creativity, strategy, and innovation to keep the agency at the forefront of the region’s advertising scene.
AD Agencies
Tawana Burnett to lead social and influencer jury at Abby Awards 2026
Meta’s Apac leader takes the reins for Abby Awards, adding flair to social content
MUMBAI: Tawana Burnett, Meta’s Head of Top Accounts and Agencies for Apac, has been named jury chair for the new social content and influencer ,arketing category at the Abby Awards 2026, powered by The One Club | The One Show.
With a 25-year career spanning the US, EMEA, Latam, and Apac, Tawana has worked on campaigns for some of the world’s biggest brands and leading advertising agencies. At Meta, she guides CMOs, business leaders, and agencies on harnessing digital and emerging advertising solutions to accelerate brand growth.
Before joining Meta, Tawana led award-winning product teams at Intuit, LeapFrog, Johnson & Johnson, and Pfizer, helping launch iconic products including QuickBooks, Listerine, Advil, and ChapStick.
A champion of diversity, she was featured in Adweek’s Women Trailblazers in 2019 for mentoring more than 15 women-led startups and for her work on the #biascorrect campaign that promotes women in leadership. She was also recognised in Ad Age’s Global Leading Women Class of 2023, The List in 2024, and served as juror for Spikes Asia and Mad Stars 2024.
Tawana has held leadership roles in the Singapore Inclusion Council at Meta, the IAB SouthEast Asia & India Board, and currently serves on the boards of IAA SEA and the Ronald McDonald House in New York City. Originally from New York, she now lives in Singapore with her husband and daughter.
The Abby Awards 2026, presented by The One Club | The One Show, will be held during Goafest 2026 from 20 to 22 May in Goa, celebrating creativity across the region.
