Brands
Suno strikes a new note with Gourab Ghose as head of international markets
MUMBAI: When Suno talks, the world listens and now it wants the world to sing along. The music creation platform has roped in Gourab Ghose as its new head of international Markets, a move that sets the tempo for its global expansion plans.
Ghose arrives with an eclectic track record across some of the world’s biggest platforms. At Snap Inc., he was instrumental in scaling communities and monetisation in India the company’s largest market worldwide. Before that, he tuned growth strategies at Amazon Prime Video and Disney+ Hotstar (now JioHotstar), where his subscription initiatives hit high notes in one of the fastest-growing streaming battlegrounds.
At Suno, Ghose will orchestrate the company’s international growth strategy, focusing on taking its AI-powered music creation tools to millions of creators across cultures, languages and communities. “Suno is rewriting the way the world interacts with creativity and creativity tools,” he said, calling the chance to globalise its vision both “exciting and deeply personal.” Suno’s co-founder Martin Camacho echoed the sentiment, hailing Ghose’s experience as key to scaling the platform’s community-first approach.
With Ghose at the helm, Suno is looking to harmonise technology, creativity and global reach striking fresh chords in the rapidly evolving world of music creation.
Brands
Davidoff appoints Ahaan Panday as first Brand Ambassador for India
Actor to front new chapter as brand launches Cool Elixir fragrance.
MUMBAI: Davidoff has just found its perfect new splash in India and he comes with star power and a cool, confident vibe. The iconic Swiss fragrance house has announced actor Ahaan Panday as its first-ever Brand Ambassador for India, marking a significant milestone in the brand’s journey in one of its most dynamic markets. Ahaan Panday, known for his fresh energy and strong connect with younger audiences, embodies the modern Davidoff man self-assured yet carefree, ambitious yet grounded. His appointment aligns perfectly with the brand’s “gentleman adventurer” philosophy of adventure, refinement, and living life with intensity.
Sharing his excitement, Ahaan said: “Davidoff is one of those brands I’ve always associated with memories growing up. Cool Water was probably the first perfume I ever tried. To now be named Davidoff’s first Brand Ambassador for India feels incredibly special. I’ve always seen Davidoff as a symbol of confidence and staying true to who you are.”
The collaboration coincides with the launch of Davidoff’s latest global fragrance, Cool Elixir: The New Oud Treasure. This bold composition reinterprets freshness with depth and intensity, featuring a noble oud accord layered with lavandin absolute and rose oxide.
For decades, Davidoff has enjoyed cult status in urban India. With Ahaan Panday now leading the charge, the brand is set to strengthen its cultural presence and connect with a new generation of fragrance enthusiasts through a more contemporary and relatable voice.
In the competitive world of luxury fragrances, Davidoff has made a splash by choosing a young, authentic Indian talent to carry its legacy forward. Expect the scent of success — because when Ahaan Panday teams up with Davidoff, the fragrance game in India is about to get even cooler.
