MAM
Sun TV gets JWT to build its IPL team brand
MUMBAI: Kalanithi Maran-promoted Sun TV Network Ltd. will soon start building the brand of its recently won Hyderabad IPL team. For this exercise, the company has mandated the creative duties to JWT India.
JWT will handle the entire launch communication package for the yet-to-be named Hyderabad IPL franchise. This will include developing a new identity for the team including jersey colours and a 360 degree multi-media campaign.
The account will be serviced out of the agency’s Chennai office.
Sun TV had bought the Hyderabad IPL team for Rs 4.25 billion for a period of five years till 2017. From 2018, Sun will own the franchise in perpetuity and will pay 20 per cent of the franchise revenue every year as fee to the BCCI.
For the record, the Sun Group has its presence in cable and satellite television, FM radio, newsprint and aviation.
JWT Chennai‘s recently won the creative business of GRT Jewellers. It also handles accounts of brands like MRF, Univercell, GRT Hotels, Tamilnad Mercantile Bank, TI Cycles and Renuka builders.
MAM
Goafest 2026 registrations now open at early bird rates
South Asia’s top advertising festival returns to Goa in May with fresh ideas and big conversations.
MUMBAI: Goafest is back and this time it’s not just calling for entries, it’s calling for everyone who wants to stay ahead of the creative curve. Delegate registrations for the 19th edition of Goafest, South Asia’s premier festival celebrating creativity and advertising excellence, are now open. Early Bird rates are available until 30 April 2026. The festival will take place from 20 to 22 May 2026 at Taj Cidade de Goa Horizon. It promises a dynamic line-up of keynote speakers, panel discussions, workshops and networking opportunities designed to spark fresh perspectives and meaningful industry connections.
Advertising Agencies Association of India (AAAI) president Srinivasan K. Swamy said, “Goafest continues to be a defining platform for the advertising and marketing community, bringing together diverse voices from across the ecosystem.”
Goafest 2026 co-chairman of the organising committee Mohit Joshi added, “Each year, Goafest creates an environment that encourages collaboration and connection across the industry.”
Goafest is co-hosted by the Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC). The event has established itself as one of the most anticipated gatherings in the advertising and marketing calendar, offering professionals a space to exchange ideas, learn from leaders and celebrate outstanding work.
In the fast-moving world of creativity, where trends change faster than campaign deadlines, Goafest remains the annual pit-stop where the industry catches its breath, swaps stories and leaves inspired ready to create the next big idea.
