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Samsung set to lead the market through technology innovation

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MUMBAI: Samsung India is planning to grow its IT business by establishing its technology leadership in the marketplace.

Lifestyle products like NotePCs, multifunction printers and TFT LCD monitors have been identified as the growth engines for the company’s IT business this year.

Samsung, which is a market leader in the volume business categories of CDT Monitors, Hard Disc Drives and OMS Products, plans to retain its number one position in these categories.

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Samsung India deputy managing director R Zutshi said, “At Samsung, it is our endeavor to continuously develop the market and encourage customers to upgrade by introducing our innovative, leading technology products across categories, whether it is the MagicGreen CDT monitor or the World’s largest 46” LCD Display Monitor that is being introduced in the Indian market.”
 
 
MagicGreen Monitor
Samsung announced the launch of its new MagicGreen Monitor, 798MB Plus in the Indian market. This stylish and sleek 17” health-friendly Green monitor has a two layer coating which emits FIR (Far Infrared Rays) and Anion rich radiation that improves the general sense of well being and makes the environment bacteria free.

The Silver nano coating serves to remove odors from the environment, making the air fresh and clean.

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The MagicBright technology allows for change in screen brightness to suit multiple applications. The technology offers specialised settings for four highly used applications – movie mode; game mode; internet mode and text mode. The highlight zone III feature in the 798MB Plus allows automatic highlighting of video clips and movies by controlling brightness anywhere in the screen with simple mouse control. With Magic Bright and 500cd/m? of high brightness, the Samsung MagicGreen Monitor allows the user to enjoy a movie or DVD more vividly. It is priced at Rs 7500.

 
 
TFT-LCD Monitors

Samsung also announced the launch of its new range of Slim, Light weight, and high Performance TFT LCD Monitors in 17”, 19”,. 20”, 40” and 46” screen sizes. The World’s largest LCD Display – the SyncMaster 460P is designed with an industry leading 8ms response time and provides superior image quality on account of its brightness of 500cd/sq.m and contrast ratio of 800:1.

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The estimated retail price for SyncMaster 400 P (40”) is Rs 220,200, while that for SyncMaster 460P (46”) is Rs 649,000.

For gaming enthusiasts, avid surfers or professionals looking for high performance monitors, the SyncMaster 713N and 913N make the ideal choice. With a contrast ratio of 700:1 (713N~600:1), Brightness of 300cd/m?, Magic Bright Feature (providing 3 modes for optimum display –text, Internet, entertainment and user adjustment) and MagicSpeed2 functionality giving a refresh rate of 8ms, the SyncMaster 713N/913N display images quickly, eliminating ghost images that are typically found in TFT LCD Monitors. The estimated retail prices for the SyncMaster 713N (17”), SyncMaster 913N(19”) and SyncMaster 204T (20”) are Rs 18,000, Rs 30,000 and Rs 55,000 respectively.

Samsung India general manager – IT business Harry Ahn said, “By introducing our complete range of TFT-LCD monitors, we expect to facilitate faster upgradation of consumers from CDT to TFT LCD Monitors. We are expecting our TFT LCD Monitor sales to grow by over 55 per cent this year.”

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Note PCs

Making digital lifestyle a reality is Samsung’s new range of stylish, slim and light range of advanced, sophisticated Notebook PCs. The highlight of the Samsung Note PC range is the Q30+, the thinnest and lightest 12.1” (30.7cm) wide NotePC, weighing a mere 1.1 kg. Equipped with an Intel PentiumM Centrino processor, the Samsung Q30+ not only provides superior performance but even marvelously powerful 3D sound with its integrated stereo speakers. It supports multi memory card slot, Bluetooth connectivity and comes with full size keyboard. Its retail price is Rs 119,900.

The Samsung X20 NotePC gives a richer and instant multimedia experience due to its special AV Station that allows for instant AV/DVD Playback and is priced at Rs 69,900.

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The Samsung R-50 with next generation Centrino technology offers a wider super bright, antiglare screen and an ‘instant on’ multimedia designed to enhance your business performance. Weighing a mere 2.89 kg, this thinnest and lightest 15.4” (39cm) Wide NotePC comes with power 3D sound and is priced at Rs 80,490. The Samsung P29 is the best solution for mobile business. It is priced at Rs 56,900.

Zutshi added, “Based on our considerably strengthened product lineup, enhanced distribution network and our innovative marketing schemes to support our Channel partners, we are very confident of achieving a strong growth in our IT business this year.”

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MAM

Sleepwell unveils nationwide sleep study on World Sleep Day

79 per cent use screens before bed, 36 per cent of 18–25-year-olds sleep ≤5 hours.

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MUMBAI: Sleepwell just dropped the pillow truth bomb because when India’s sleeping less and scrolling more, even the mattress wants to stage an intervention. On World Sleep Day 2026, Sleepwell released its nationwide Sleep Study, painting a stark picture of India’s escalating sleep crisis. The findings show that 79% of Indians use screens right before bed, fuelling restless nights and drowsy days. Alarmingly, 36% of young adults aged 18–25 sleep five hours or less making them the country’s most sleep-deprived group.

The study also busts the myth of “catch-up sleep”, 65% of respondents actually sleep even later on weekends, pointing to increasingly irregular patterns that spill fatigue into the working week. Mattress discomfort emerged as a frequently overlooked culprit behind late-night wake-ups and constant leak-anxiety checks.

To drive the message home, Sleepwell’s CMO Puneet Gulati appeared on Zee Business, stressing that quality sleep isn’t a luxury, it’s foundational health. He highlighted how the right mattress can transform restless nights into restorative ones.

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The brand doubled down with clever late-night activations, partnering with a quick-commerce platform to serve contextual ads between 11 pm and 3 am, gently nudging bleary-eyed scrollers to consider mattress discomfort as the reason they’re still awake and pointing them to the nearest Sleepwell store. Digital influencers and creators also shared relatable stories of how poor sleep fuels impulsive late-night behaviour.

In a nation that celebrates hustle but quietly pays for it in lost rest, Sleepwell isn’t just selling mattresses, it’s selling the radical idea that sometimes the bravest thing you can do is close your eyes and actually sleep well.

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