MAM
SaharaOne appoints Prashant Sharma as national sales head
MUMBAI: On a hiring spree, SaharaOne Television’s team stands complete with Prashant Sharma joining in as national head- sales, who has come on board from Radio City.
SaharaOne Television now comprises Rajeev Chakrabarti as head — marketing, Rajneesh Mathur as head — distribution, Avijit Mitra as head – non-fiction and promos and Kumud Choudhary as head -fiction and films.
Says SaharaOne Television COO Purnendu Bose, “Entertainment has become a far more serious business today and we need to be very careful while selecting the right people for our channel. I am glad that we have such young, energetic and dedicated people in our team. With Prashant Sharma joining, our core team is now complete.”
He further adds that the channel has strengthened its core team with people who have been working with topnotch and globally reputed companies. With the team in place, SaharaOne TV’s agenda is to clearly refurbish itself and reach newer heights.
Sharma has worked with Coca Cola India, Cadbury Schweppes, Gillette India, Standard Chartered Bank and Star India among others.
MAM
Roshni Shewakramani joins P&G as regional sales head
Veteran sales leader takes charge of trade, shopper marketing and regional growth.
MUMBAI: Roshni Shewakramani just walked into P&G’s sales room and the shelves started paying attention because when a channel strategist this sharp takes the helm, even the toothpaste tubes stand straighter. Roshni Shewakramani has been appointed director of sales (regional sales head) at Procter & Gamble, a role that brings together her deep expertise in trade and shopper marketing, strategy execution, and high-performance team leadership. She shared the news on a professional platform, noting that she is eager to drive growth and reinforce P&G’s footprint across key regions in India.
Shewakramani brings extensive experience spanning general trade, modern trade, e-commerce and category development. She joins from her previous position as director of national trade & shopper marketing at P&G, where she oversaw strategy and revenue growth for multiple brands. Earlier roles at P&G and Nivea include senior manager for sales (E-commerce and modern trade GTM operations) and area sales manager, during which she managed category expansion, budget planning, new product launches and cross-functional operations.
The appointment reflects P&G’s focus on strengthening regional execution and shopper-centric growth at a time when trade dynamics and consumer behaviour continue to evolve rapidly across urban and emerging markets.
In a company where every shelf tells a story, Shewakramani isn’t just leading sales, she’s scripting the next chapter of how P&G wins the daily battle for space, share and loyalty, one region at a time.
