MAM
Robert Gilby steps down as CEO of Dentsu APAC
Mumbai: Rob Gilby has stepped down from his role as CEO of Dentsu APAC after two years to pursue new ventures. He took on the position in September 2022, following Ashish Bhasin, and was instrumental in driving growth and regional integration efforts within the company, aligning its operations under the “One Dentsu” strategy.
With nearly three decades of experience in media and entertainment and over 25 years of expertise in the Asia Pacific region, Gilby made a significant impact at Dentsu. During his tenure, he focused on strengthening leadership, enhancing the company’s core competencies, and aligning Dentsu’s practices with client-driven growth objectives.
Before joining Dentsu, Gilby served as president of Asia Pacific at Nielsen, where he worked closely with brands, agencies, and media owners to deliver audience insights. He also founded and led Blue Hat Ventures, a firm specializing in helping digital media companies grow in the Asia Pacific market. His experience spans key markets like China, India, Southeast Asia, and Australia, having held leadership roles at major companies such as The Walt Disney Company, WarnerMedia, and PwC.
Beyond his corporate work, Gilby has been involved in advisory roles with Singapore’s Ministry of Communications and Information and the InfoComm Media Development Authority, and he chaired the Singapore Media Festival.
Brands
Mars Cosmetics turns International Women’s Day into a night of play and confidence
Women take the night by storm with fitness, fun and beauty at Mars Cosmetics event
MUMBAI: Mars Cosmetics gave International Women’s Day a fresh twist this year, turning it into a vibrant Women’s Night. The brand celebrated women by creating an immersive evening that blended movement, community, and confidence.
Under the banner of ‘Play Like a Girl,’ participants swapped traditional celebrations for night runs, cycling, pickleball matches, and fitness sessions. The event encouraged women to compete, connect, and celebrate together, turning strangers into friends through shared energy and enthusiasm.
Mars Cosmetics director Rishabh Sethia said, “Beauty is closely tied to confidence and self-expression. With Women’s Night, we wanted women to move freely, play fearlessly, and own the night. This was not just a campaign; it was an experience that celebrated strength, energy, and unapologetic spirit.”
After the sporting sessions, participants enjoyed beauty touch-ups and relaxed social interactions, seamlessly combining fitness and glamour. The event showcased Mars Cosmetics’ evolving vision of beauty, one that goes beyond makeovers to embrace confidence, individuality, and real-life experiences.
The night proved that beauty is more than a shade of lipstick. It is the confidence to run, rally, and play like a girl, even after the sun goes down. Mars Cosmetics’ Women’s Night turned a celebration into an empowering movement, proving that the night truly belongs to women too.
