Brands
Reliance unifies FMCG brands, bets big on affordable consumer products
MUMBAI: Reliance Retail is taking a major step in its fast-moving consumer goods (FMCG) play by consolidating nearly all of its snack, beverage, and home-care brands under Reliance Consumer Products Ltd (RCPL)—a subsidiary created just two years ago. The move brings together over 15 brands including Campa, Independence, SnacTac, Puric, and Enzo under a single umbrella, a structure already cleared by the company’s board.
The goal: to compete directly and efficiently with household giants such as Hindustan Unilever, ITC, PepsiCo, and Coca-Cola. Industry insiders suggest this is far more than a backend shuffle. RCPL will
receive up to Rs 3,900 crore in fresh capital from Reliance Retail Ventures, with planned investments of Rs 6,000–8,000 crore over the next 18 months to expand manufacturing and distribution—particularly for Campa beverages, which have staged a rapid comeback since relaunch.
Bringing all brands under one roof allows Reliance to make quicker decisions, simplify partner collaboration, and streamline operations. Crucially, it enables RCPL to function as a full-fledged standalone
FMCG entity, backed by its own resources and agile enough to scale quickly. The company’s stated ambition is to reach 600 million Indian consumers by offering high-quality products at prices 20–40 per cent lower than current market leaders—while deepening its commitment to kirana-first distribution.
That hyperlocal strategy is already in motion. RCPL products currently reach over one million outlets via 3,200 distributors nationwide. Campa Cola—relaunched at Rs 10 per bottle with bold, modern
packaging—has become a flagship success, already crossing Rs 1,000 crore in sales and capturing double-digit market share in several states. New bottling plants in Bihar, Assam, and Tamil Nadu are being commissioned to scale the brand nationally and challenge entrenched players in the Rs 67,000-crore soft drink market.
RCPL’s expansion isn’t limited to drinks. The consumer division’s revenue has grown 3.5x over the past year to Rs 11,500 crore, making it the fastest-growing vertical in Reliance Retail. Alongside Campa and Independence, the company now owns legacy brands like Velvette (personal care), Lotus and Ravalgaon (confectionery), and is set to launch new functional beverages such as Spinner sports drink and Campa Energy.
The consolidation under RCPL also enables sharper media planning, packaging efficiencies, and supply chain optimisation—all while embedding sustainability goals such as lighter bottles and recyclable
materials.
(If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)
Brands
IndiGo names William Walsh CEO
Former IATA chief to take charge in August after Elbers exit, Bhatia steers interim
India’s biggest airline has moved fast and gone global. InterGlobe Aviation, which operates IndiGo, has tapped aviation heavyweight William Walsh as chief executive officer, subject to regulatory approvals, marking a sharp pivot as the carrier eyes its next burst of expansion.
Walsh, currently director general at the International Air Transport Association, will step down on July 31, 2026, and is expected to take charge by August 3. The appointment comes barely three weeks after Pieter Elbers exited the corner office, with Rahul Bhatia holding the fort in the interim.
The choice signals intent. Walsh brings decades of cockpit-to-boardroom experience, having led British Airways and later International Airlines Group, the parent of Aer Lingus, Iberia and Vueling. His tenure across carriers has been defined by hard resets, restructurings and cross-border consolidation—skills IndiGo may need as competition intensifies and scale becomes decisive.
Vikram Singh Mehta, chairman and non-executive independent director of IndiGo, said Walsh’s experience in managing large-scale airline operations and navigating complex market dynamics makes him well-suited to lead IndiGo in an increasingly competitive global aviation environment, adding that the appointment marks a new chapter as the airline scales in one of the world’s fastest-growing markets.
Rahul Bhatia said Walsh’s global perspective, operational expertise and customer-focused approach would be critical as IndiGo enters its next phase of expansion.
Walsh, widely regarded as one of the industry’s most influential figures, will oversee overall management and strategic direction, with a mandate spanning operational performance, network expansion, commercial strategy and customer experience. He is expected to work closely with the board and leadership team to sharpen IndiGo’s growth trajectory.
Walsh said IndiGo has a strong foundation and is well-positioned to capitalise on the evolving aviation landscape, adding that he looks forward to fostering a culture of excellence, innovation and sustainable value creation across the organisation.
A new captain, a bigger runway—and a market that rewards scale. IndiGo is lining up for its next take-off.









