MAM
Reliance Jewels video shows how Rakhi brother makes up for her loss
MUMBAI: This August, India’s fine jewellery brand Reliance Jewels will complete a grand decade long run and is all set to celebrate its 10th anniversary on 15 August, 2017. The aim of these films is to resonate with every Reliance Jewels customer’s souls as the films capture moments from our customer’s lives recreating their stories. The campaign created by Kaleido Communications & the 1st Film in the series #ReshmaThakursMemorableMoment will be launched on digital platforms such as YouTube, Facebook & Instagram.
The brand will also have a campaign announcing special anniversary offer for their patrons starting 5 August.
It was two years ago when Reliance Jewels embarked on its new brand campaign lead by the thought “Be the moment” which advocated celebrating every moment like an occasion than waiting for an occasion to celebrate life. The brand ideology of “Be the moment” is taken a step further by celebrating the memorable moments of their customers that shaped Reliance Jewels the brand it is today for over 10 years. The campaign thought “10 Saal. Unginnat Pal. Har Pal Anmol” that is- “10 Years. Infinite Moments. Every Moment Priceless” expresses the brand’s journey over these years through customer stories that capture the moment behind their memorable occasions.
The story of #ReshmaThakur’sMemorableMoment played by Actors Tanvi Pallav- Sister & Anuj Rampal –Brother revolves around a heartwarming moment based on the festival of Rakshabandhan. This film captures unique bond between a girl who receives earrings as a gift on tying a Rakhi on her brothers wrist. The usual emotion a sister jumping with glee is not displayed, instead the girl is hesitant on receiving such a precious gesture. The brother then moves to stand in front a photograph on a wall. It is when we come to know that the girl has lost her real brother on the battle front and the Rakhi brother is making up for the loss. The moment that makes this occasion special is not because the Rakhi brother gifted her an expensive earring, but the fact that he never let her feel the absence of her real brother.
Reliance Jewels CEO Sunil Nayak said “Through this film, we at Reliance Jewels want to acknowledge the countless moments close to our customers hearts and it has been a part of. We aim at celebrating the beauty of those countless unique moments on our 10th anniversary. We are truly looking forward to tapping into the pulse of the population with our new campaign”
Kaleido Communications (Creative Agency) along with Red Arrow Productions (Production House) & Pooja Khemani (Director) has succefully weaved the Brand’s Customer Stories beautifully. (The details of the complete Team is below)
Kaleido executive director Kumar Ganesan says, “The highlight of this campaign are the stories and in their storytelling. We have spared no efforts in ensuring that they bring out the moments in the occasions. From the cast to art, music and finer production values, every film speaks for itself.”
MAM
Filmcity Media CFO Mohit Jain quits; CEO Kirti Vishnu Tiwari takes charge of finance
Board appoints Prabhat Modi as additional director and approves Rs 1.9 crore preferential share issue
MUMBAI: Filmcity Media has reshuffled its top deck. Chief financial officer Mohit Jain has stepped down, prompting the board to hand the finance reins to chief executive Kirti Vishnu Tiwari even as the company lines up fresh capital and new boardroom muscle.
In a regulatory filing to the BSE, Filmcity Media said Jain resigned from the roles of director and chief financial officer with effect from March 11, 2026, to pursue another career opportunity. He ceased to be a key managerial personnel of the company at the close of business on that date.
The board swiftly moved to plug the gap, appointing Kirti Vishnu Tiwari as chief financial officer from March 12, 2026. Tiwari, who already serves as executive director and chief executive, will now hold the combined role of executive director, CEO and CFO, taking charge of the company’s finance function while continuing to lead operations.
The leadership changes were approved by the board following recommendations from the nomination and remuneration committee, with the audit committee also backing Tiwari’s appointment as CFO to ensure governance oversight. Under the arrangement, Tiwari will continue as a key managerial personnel under Section 203 of the Companies Act, 2013.
Filmcity Media also expanded its board, appointing Prabhat Modi as additional director with effect from March 13, 2026, for a term of five years. The appointment, categorised as a non-executive non-independent directorship, will require shareholder approval at the next general meeting.
Modi brings capital market experience to the role. He holds a B.Sc in accounting and finance from the University of Essex in the United Kingdom and a PGDM from the National Institute of Securities Market. His professional experience includes stints at SBI Mutual Fund, BSE India and Morningstar India, where he worked on market research, financial analysis and capital market operations.
Tiwari, meanwhile, brings experience spanning finance, marketing and hospitality. A graduate of Lucknow University, she has previously worked with Hotel Holiday Inn, Hotel Leela Kempenski and Hotel Sea Rock, along with roles at Pawan Hans Helicopter and CBRE South Asia.
Separately, the board also approved a preferential issue of equity shares to members of the promoter and promoter group as well as non-promoter investors. The proposed fundraising, subject to regulatory approvals, is expected to raise up to Rs 1.9 crore.
The company said both appointees meet all regulatory requirements under SEBI regulations and the Companies Act and are not barred by any regulatory authority from holding their positions.
With a new board face, a CEO doubling as CFO and fresh capital on the table, Filmcity Media appears to be tightening its leadership and balance sheet in one swift move.
