Brands
Reliance Consumer takes majority stake in Australia’s Goodness Group
MUMBAI: The FMCG arm of Reliance Industries has acquired a majority stake in Australia-based Goodness Group Global, marking its entry into the country’s consumer goods market and extending its ambitions well beyond India and its neighbourhood.
The deal hands Reliance Consumer Products Limited control of a business best known for Nexba, a “better-for-you” beverage brand built around gut health, and Pace, a hydration drink co-created with Australian cricket captain Pat Cummins. Financial terms were not disclosed.
The acquisition adds Australia to a growing list of overseas markets for Reliance Consumer, which has already expanded into the UAE, Qatar, Oman, Bahrain, Nepal and Sri Lanka. With Goodness Group under its wing, the company plans to push Nexba and Pace into new markets, including India, using its distribution scale and supply-chain heft.
For Reliance Consumer, the move sharpens its focus on health-led beverages, a segment it has been quietly building through brands such as Raskik and Sun Crush juices, zero-sugar carbonated soft drinks, and the herbal-natural line Shunya. The company is positioning itself as a challenger FMCG player offering global formats at mass-market prices.
Reliance Consumer Products director T Krishnakumar, said the partnership was aimed at building a global FMCG business from India, with healthier beverage brands playing a central role. He added that Reliance’s distribution network would be used to widen Goodness Group’s reach and availability, particularly in the Indian market.
Goodness Group founder Troy Douglas said the tie-up would accelerate the company’s international expansion, with plans to enter up to 50 western markets over the next five years. He described Reliance Consumer as a “strong and sophisticated” partner capable of scaling the brands globally.
Founded in Sydney, Goodness Group Global operates across Australia and 21 international markets, pitching itself at consumers seeking lower-sugar, plant-based alternatives. Its flagship brand Nexba is sweetened using Goodsweet, a proprietary, plant-derived, zero-calorie sweetener. Other brands include Bison, a protein-based beverage, and Good Brekkie, a liquid breakfast offering.
Brands
Goa Tourism draws strong trade interest at Satte 2026
Minister Rohan Khaunte backs year-round, responsible tourism drive
GOA: Goa Tourism wrapped up its participation at Satte 2026 on a confident note, reporting sustained engagement from domestic and international buyers at the Yashobhoomi Convention Centre.
The three-day travel trade exhibition saw the Goa pavilion attract steady footfall, following its inauguration by Gajendra Singh Shekhawat. Officials said the response reflected growing industry interest in the State’s shift towards regenerative and year-round tourism.
The delegation included Goa Tourism assistant director (tourism) Jayesh Kankonkar; Goa Tourism Development Corporation deputy general manager (marketing) Deepak Narvekar; and Goa Tourism assistant tourist officer Chitra Vengurlekar. The team held a series of B2B meetings with tour operators, travel trade representatives and destination management companies across key source markets.
Discussions centred on experiential travel, spiritual and cultural circuits, hinterland exploration, wellness, adventure tourism and off-season offerings: all aligned with Goa’s regenerative tourism roadmap. About 82 co-exhibitors, including hoteliers and DMCs, participated alongside the official delegation.
Minister for tourism Rohan A Khaunte, said the platform underscored Goa’s ambition to position itself as a progressive and resilient destination. The regenerative model, he argued, balances community interests, environmental safeguards and economic growth. Director of tourism Kedar Naik, described Satte as a crucial industry touchpoint, noting rising interest in Goa’s evolving tourism narrative beyond its beach image.
The pavilion received a participation memento in recognition of its active presence. Officials said the partnerships forged at Satte 2026 would bolster Goa’s competitiveness across domestic and international markets, as the State sharpens its pitch on sustainability, governance and community-led tourism.
