MAM
Reebok launches Rockport Spring/Summer collection
BANGALORE: Rockport, brought to India by Reebok India Company, has announced the launch of its Spring/Summer ’05 collection. Priced at Rs 5,990 and RS 4,490, respectively, these shoes come with DMX technology applied to a Rockport comfort foot bed.
DMX is a dynamic air transfer system, which creates cushions of moving air for an unprecedented level of comfort. Available in white/black and white/tan combinations at Rockport exclusive and select Reebok stores across the country, informs a company release.
Rockport has also announced the launch of Sebring I.O shoes from the I.Travel range as part of their Spring/Summer ’05 collection. Targeting comfort for customers from the street to the boardroom, Sebring I.O shoes is priced at RS 4,490. Available in black and tan, these shoes come with stroebel construction for forefoot flexibility to aid the walking motion.
The Footbed has EVA filler for lightweight cushioning for reducing foot and leg fatigue. Rubber midsole provides a durable grip on a variety of surfaces. These shoes will be available at Rockport exclusive and select Reebok stores across the country, the release adds.
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
