Brands
realme ropes in Shahid Kapoor as a product ambassador
Mumbai: realme, a smartphone service provider roped in Bollywood superstar Shahid Kapoor as a product ambassador for its upcoming NARZO 70 Pro 5G aims to set new standards in low-light photography. This strategic collaboration precedes the highly anticipated launch of the NARZO 70 Pro 5G, underscoring the brand’s commitment to innovation, excellence, and the seamless fusion of style and substance.
The partnership strengthens the brand’s dedication to inspiring the millennial & GenZ generations and will help set new standards in the smartphone industry. Shahid Kapoor, known for his spectacular performances and magnetic film presence, embodies the spirit of our NARZO Series and will set a new standard in photography with the NARZO 70 Pro 5G to provide a brand new camera experience in low light. The Narzo series, known for its vibrant and youth-oriented appeal, exemplifies realme’s commitment to offering consumers an unparalleled mobile experience.
Commenting on the association, realme India’s chief marketing officer Tao Zhang stated “We are excited to welcome Shahid Kapoor to the realme family as the face of our NARZO 70 Pro 5G. Shahid’s global appeal and dynamic energy complement realme’s underlying beliefs, resulting in a relationship that embodies elegance, substance, and refinement. We feel Shahid’s involvement will help further enhance Narzo’s overall brand appeal, and fortify our connection with India’s discerning youth, who are the heart of the Narzo Series.”
Shahid Kapoor shared, reflecting on the collaboration, “I’m thrilled to be a part of the realme’s Narzo family! realme is a technology leader that is strongly associated with innovation, style, and cutting-edge technology. I am equally excited to represent a brand that reflects the dynamic spirit of today’s youth. The brand’s constant commitment to pushing boundaries aligns with and complements my own relentless pursuit of perfection. I look forward to being the face of a brand that embodies the spirit of growth and reflects the goals of today’s youth.”
The official announcement coincides strategically with the upcoming introduction of the NARZO 70 Pro 5G, which is expected to set new standards in the smartphone industry. With powerful performance, cutting-edge features, and a stylish design, the NARZO 70 Pro 5G is ready to alter the smartphone landscape for a discerning audience.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
